AUCKLAND, Wednesday: Such was the complexity of the AWARD Awards list – which included a blend of hundreds of Australian & NZ entries, M+AD’s detailed finalists report yesterday inevitably missed some key successes.
The NZ finalists – Film Construction, Special, TBWA\, Finch, FCB, VMLY&R, Ruskin, Assembly, Flux, Blockhead (Updated)
SYDNEY, Tuesday: NZ agencies and production outfits shone at the finals stage of Australia’s AWARD Awards today, picking up 22 spots on the shortlist.
The winners: Assembly, Blockhead VFX, Colenso, Ruskin, TBWA, DDB, FCB, VMLY&R, Yarn, Saatchi, YoungShand, Finch
AUCKLAND, Thursday: For the first time in the Axis Awards’ 42-year history the decision was made to take the 2022 Axis Awards online. With over 500 entries, 56 judges, six generous sponsors, and what seemed like a million zoom calls, the creative advertising industry still managed to come together (virtually) to celebrate all the creative excellence in Aotearoa over the past year.
Let It Bleed (updated)
AUCKLAND, Friday: The NZ Blood Service and Ponsonby indie YoungShand have crafted a blood-donation campaign, designed to help those in need at times of civil emergency.
Women’s Work
AUCKLAND, Today: NZ women photographers collective Women’s Work, with Saatchi & Saatchi, has produced a campaign that challenges ad-agency creative departments.
Let it all hang out!
AUCKLAND, Today: Sky and DDB have released a new Summer Of Sport campaign, as part of the Life Needs More Sport platform, that encourages Kiwis to “let it all hang out this summer”.
Vodafone & DDB lay guilt trip on moviegoers
AUCKLAND, Today: DDB and Vodafone, with Goodoil, have created a series of 20-second cinema spots – disguised as blockbuster trailers – to encourage moviegoers to switch off their phones.
MDS student work on show at Aotea Square
AUCKLAND, Wednesday: Diversity of student content from programmes at Media Design School have been compiled into a 28-minute playlist that started airing from yesterday on the large-scale (45m2) portable outdoor digital screen in Aotea Square.
New campaign aims to inspire teachers with real-life stories
AUCKLAND, Today: FCB has launched two feelgood tvcs for the Ministry of Education, forming part of the Become a Teacher campaign which focuses on what really motivates teachers.
Outdoor goes through the roof
The advertising revenue spent through members of the Outdoor Media Association (OMANZ) continues to grow at levels unseen in the history of the medium, according to OMANZ general manager Derek Lindsay.
