LONDON, Today: Colgate-Palmolive chose WPP as its Amazon agency for Europe, consolidating Amazon media activities with one company.
AMI offers Roadside Rescue to all Kiwis in new campaign
AUCKLAND, Today: AMI has been safeguarding what matters to Kiwis for almost a century. Now, they’re offering AMI Roadside Rescue to everyone, insured with AMI or not, in a new campaign by Chemistry.
Out of Home hits $41.9bn, forecasts $45.3bn for 2024
LONDON, Today: The 2024 WOO Expenditure survey covers global OOH spending in 2023 and gives estimates for 2024. It’s done via a short questionnaire sent to WOO members and OOH associations worldwide.
Pepperstone and Saatchi & Saatchi NZ rally top tennis stars
AUCKLAND, Today: Tennis pros Daniil Medvedev, Alex de Minaur, and Katie Boulter collaborated with Pepperstone and Saatchi & Saatchi New Zealand to continue the popular Don’t Be Fine With It campaign.
New Zealand’s Hearts & Science wins big at Google Honours
AUCKLAND, Today: New Zealand’s booming media agency, Hearts & Science has snagged agency of the quarter at the AUNZ Google Honours awards. This honour recognises their prowess in digital marketing and data use.
LEGO’s stellar campaign: Taking fun to new heights in Australia & New Zealand
AUCKLAND, Today: To empower the next generation, LEGO Australia launched an integrated campaign embracing the limitless potential beyond our planet.
Celebrating 20 years of real beauty: Dove tackles AI and unrealistic standards
AUCKLAND, Today: 20 years ago, Dove launched its Campaign for Real Beauty, revealing only 2% of women considered themselves beautiful. Since then, the campaign has challenged societal and media beauty standards.
Mitre 10 celebrates their 50th with an innovative YouTube ad
AUCKLAND, Today: To celebrate its 50th Birthday in June, Mitre 10 New Zealand and FCB Media launched AUNZ’s first YouTube Ad on Pause.
New podcast win for young entrepreneur Georgia Patten
AUCKLAND, Today: Young entrepreneur Georgia Patten has won the first-ever Next Podcast Network Star competition by ZM, earning the chance to launch her own podcast.
Kiwi readers bookmark fresh picks in Whitcoulls Top 100
AUCKLAND, Today: The 2024 Whitcoulls Top 100 Books List has had a surprising 42% change, revealed today. Joan Mackenzie, Whitcoulls Book Manager, credits this to online communities and book influencers. Social media is boosting interest in new genres and local authors.
