AUCKLAND, Today: Mt Eden-based PR agency Drum (originally Spark PR & Activate) has appointed managing partner roles to long-standing team members Aimee Nicholls and Cassidy Meredith.
Tickled Pink
AUCKLAND, Today: Following a competitive pitch, Pink Batts producer Tasman Insulation has appointed integrated brand agency Culture&Theory to help drive growth for one of Fletcher Building’s critical business units. The incumbent, Proximity, was not involved in the process.
The Monkeys NZ wins Meridian Energy
AUCKLAND, Today: Meridian Energy has appointed The Monkeys Aotearoa, part of Accenture Interactive, as its new creative agency of record, effective Friday 1 October.
Botab 2021 cancelled
AUCKLAND, Today: The Comms Council and sponsor Flying Fish have decided that the 13th Battle of the Ad Bands will now be pushed out to 2022, due to current Covid restrictions in Auckland.
Sweet lockdown relief (Updated with full credits list)
AUCKLAND, Today: Ogilvy NZ has released two digital games for Mondelēz New Zealand brands, Cadbury and Oreo. The games are part of wider promotional campaigns designed to drive engagement and purchase intent for the respective brands.
B&T Awards nominate Eight
SYDNEY, Today: Eight owners Katie Millington and Lib Kelly have received a joint nomination for the B&T Diversity Champion Award.
JCDecaux signs 4 sales leaders (Updated)
AUCKLAND, Today: Leading out-of-home media company JCDecaux New Zealand has announced the appointment of four senior sales executives.
DDB launches Lotto interactive website as part of latest ad campaign
AUCKLAND, Monday: Last month, Lotto NZ left Kiwis in suspense, following a cliffhanger ending to the latest iteration of its Imagine series, On Ice. “Now,” says DDB Aotearoa ECD Gary Steele, “Lotto has revealed there is in fact an ending, but they won’t be giving it away easily – instead, it’s up to us to unlock it.”
Storage giant taps Platform29
AUCKLAND, Today: A pre lockdown, four-way pitch saw CBD indie agency Platfrom29 appointed to manage National Mini Storage’s future brand, creative and media. Alphabet Soup was the main incumbent.
The Buck starts here
AUCKLAND, Today: Integrated brand agency Culture&Theory has developed a payments app for Westpac NZ subsidiary Red Bird Ventures. The agency developed the app, Buck, in collaboration with Roam Digital.
