AUCKLAND, Today: Elanco Animal Health (formerly Bayer) has unveiled a new integrated campaign for its market-leading flea treatment for cats and dogs, Seresto.
Home for Xmas
AUCKLAND, Today: long-established architecture title, Home magazine, will be relaunched to the market in December after a brief hiatus following the Bauer exit from NZ.
Shock no-show
AUCKLAND, Today: The coronavirus dealt a savage blow to this year’s Effie Awards – forcing the no-show of two of the prime players on the finals shortlist – Colenso BBDO and FCB.
Public Service
AUCKLAND, Today: Finalists in the Wallace Art Awards – one of NZ’s most prestigious competitions – will have their works showcased around the country as part of an oOh!media campaign with the Urban Art Foundation.
Once more with feeling
AUCKLAND, Today: “Pretty much everyone can write,” reckons adman Michael Goldthorpe – a former TBWA NZ creative, who now runs indie agency Hunch. “It’s a technical skill that requires an understanding of clarity, accuracy and grammatical convention. If you can read, you can write.
Down to the wire (Updated)
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AUCKLAND, Today: DDB has collected 22 finalist spots for Effie 2020, ahead of TBWA with 11, Dentsu nine, Saatchi & Saatchi eight, Stanley St seven, Special Group six and Pitchblack three.
Lumo & Val step up
SYDNEY, Today: Vistar Media, a leading global provider of software for digital-out-of-home, is launching programmatic capabilities in New Zealand.
One Show eyes NZ work
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NEW YORK, Today: The One Club Greater China has chosen to transform its annual Greater China Awards into a free-to-enter region-wide creative showcase. It’s called The One Show Asia Pacific Showcase – and now includes Australia & NZ.
$2.5 trillion!
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LONDON, Today: Global online retail sales will grow from US$1.5 trillion in 2019 to US$2.5 trillion in 2024, with a compound annual growth rate of 11.3%, according to a new forecast by Forrester Research, published by Warc.
Gold for Fuse, OMD
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MILAN, Today: NZ agencies Fuse and OMD – with client Kiwibank – have won two Gold Medals at the M&M Global Awards 2020 in Italy overnight.