AUCKLAND, Today: Humour and Connection to Nature are the two lead characteristics demonstrating ‘Kiwiness’ according to new research launched this morning. The Kiwi Codes research, by leading independent research and insights agency TRA, asked a representative sample of over 4000 New Zealanders about their attitudes to themselves, businesses, and brands post-pandemic.
Capital Investment

AUCKLAND, Today: Special – the New Zealand-founded global advertising group with offices in Auckland, Sydney, Melbourne and Los Angeles – has announced its next office will be a little closer to home.
An ad school show for CDs who hate schmoozing

AUCKLAND, Thursday: In a somewhat fitting end to the year, one AUT Ad School student received a positive result for Covid-19 as she was putting the finishing touches on her portfolio. “And while her symptoms haven’t been pleasant, she is fully vaccinated and has created a book to be proud of,” says tutor Matt Halliday.
Make it or fake it!
AUCKLAND, Thursday: DDB Aotearoa NZ has produced a new New World campaign, focused on giving Kiwis a bright Christmas by taking pressure out of the festive season and helping them to win in the kitchen.
Special Delivery

BEIJING & NEW YORK: Entries from 14 countries and regions have made the first-round shortlist for the new One Asia Creative Awards 2021, produced by The One Club Asia.
The Returning
AUCKLAND, Wednesday: Following four recent new business wins, Proximity NZ has appointed Adam Brami as client partnerships director. Brami recently returned to New Zealand after leading the Australian Defence Force recruitment business at VMLY&R Melbourne, with a large client partnerships team.
Kate Heatley joins DDB
AUCKLAND, Today: DDB Aotearoa NZ has announced the appointment of a new lead business partner, with Kate Heatley joining the Auckland-based team to lead the Westpac NZ business.
Ogilvy wins Make-A-Wish
AUCKLAND, Today: Ogilvy NZ has announced its new partnership with the Make-A-Wish Foundation, an organisation that exists to make wishes come true for children with critical illnesses. There was no incumbent, and no pitch.
‘Sustainable’ Lions online in ’22

LONDON, Today: It’s official – as expected, the Cannes Lions International Festival of Creativity will return next year as a hybrid festival – in Cannes, France, from 20-24 (Monday-Friday) June 2022.





