AUCKLAND, Today: We have an admission to make – M+AD yesterday broke the Radio Broadcasters Association/GfK embargo on the latest radio ratings survey. And the bureaucrats aren’t happy!
Cookie Time
AUCKLAND, Today: Dentsu New Zealand has published the first global in-depth review of a cookieless future, in the wake of recent Google cookie-free announcements and timelines.
Let’s hear it for BOTAB 2021
AUCKLAND, Thursday: 13th Battle of the Ad Bands is back – courtesy of Flying Fish and the Comms Council are stoked to present BOTAB 2021.
The One Club enlists Kiwis for non-binary & female creatives comp
NEW YORK, Thursday: The One Club for Creativity and The 3% Movement have appointed two Kiwis to serve on the Next Creative Leaders 2020 jury – both from Colenso BBDO.
Radio numbers hit all-time high
AUCKLAND, Today: The NZ commercial radio industry released the S2 2021 GfK radio audience data into the market today, showing radio audiences at an all-time high.
Lumo adds big screen, hires 2 senior staff
AUCKLAND, Today: Lumo Digital Outdoor has promoted two senior staff , and added its 30th large-format LED Screen to its national portfolio. Effective immediately, Hamish Smith has been promoted to chief marketing officer and Jack Plowright to general manager programmatic DOOH.
Expect the Unexpected
AUCKLAND, Today: Online insurance platform LifeDirect has appointed Pitchblack Partners as its lead brand and retail agency. There was no pitch, and no permanent incumbent.
Tik Tok – the facts?
AUCKLAND, Today: The Marketing Association’s Brainy Breakfast next month is shining the spotlight on the phenomenon that is Tik Tok.
MSL NZ wins Durex; makes senior hires
AUCKLAND, Wednesday: MSL New Zealand has won two key new clients – equality advocator Global Women, and sexual health product provider Durex. Global Women’s incumbent agency was Anthem, while MSL is the first agency of record for Durex in this market.
