MONTREAL, Wednesday: Trevor Thomas, head of strategy at Canadian indie creative agency Bleublancrouge* (and semi-retired stand-up comic) shares the secret to writing a good brief using the formula for good comedy.
AUCKLAND, Wednesday: Following a competitive pitch, Spark has appointed Anthem Auckland as its first exclusive, full-service public relations agency partner.
SYDNEY, Wednesday: A new Roy Morgan study has painted a bleak picture of Australia’s advertising and media industries when it comes to ethics and honesty, ranking them second-last on a list of 30 professions. (Click on the graphic to see the detail.)
AUCKLAND, Tuesday: The NZ Comms Council has become a founding member of VoxComm, a new global voice for agencies which is launching with a manifesto to champion the value that the sector delivers to clients.
AUCKLAND, Today Oceania Healthcare’s vision to reimagine retirement living has been brought to life in a new integrated campaign via Ponsonby indie YoungShand. The launch is YoungShand’s first piece of brand work for Oceania since winning the account in 2019.
AUCKLAND, Today: BCG2 and independent media agency Together have brought back Te Ara Ahunga Ora/Commission for Financial Capability’s Sorted mouse in a new campaign called Making Sense of Money.
AUCKLAND, Tuesday: NZ founded digital transformation agency Hype & Dexter AUNZ is putting women in tech on the map, with their win at B&T’s Australasian Women Leading Tech Awards.
AUCKLAND, Wednesday: Sustainability is oOh!media NZ’s focusthis week as they help bring the release of the adidas Stan Smith shoe to life with a custom built, eco-friendly shelter.