Newspapers up

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AUCKLAND, Today: NZ’s daily newspaper readership inched steadily upwards in the latest Nielsen (Q4 20 – Q1 21), reaching a total of 1,290,000 readers daily (against 1,254,00 in the previous measurement period).

Magazines up

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AUCKLAND, Thursday: Most monthlies recorded small readership increases in the latest Nielsen survey period (Q4 20 – Q1 21). Avenues, Deals On Wheels, Motorhomes, NZ Gardener, Lifestyle Block, Horse & Pony, Reader’s Digest, and House & Garden were up.

On your marks …

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AUCKLAND, Thursday: Australian broadcaster Sports Entertainment Network has lined up NZ cricket stars Brendon McCullum and Ian Smith to front its New Zealand sports radio station SENZ, with a launch planned for next month.

NZME partners with Pure SEO

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AUCKLAND, Thursday: NZME has partnered with search engine optimisation company Pure SEO, aiming “to provide Kiwi advertisers with expert advice and tools to improve their ranking” on search results pages.