AUCKLAND, Today: As sponsors of the New Zealand Olympic Team to Tokyo, The Warehouse, with a little help from TBWA\, is encouraging Kiwis to start their own sporting journey with a new brand campaign called Start Here.
Pinnacle Tower Power
AUCKLAND, Today: Cordis Auckland has appointed marketing/activation agency MetroEXP as their new brand and activations partner after a competitive pitch (against Contagion).
Ready to make headlines?
PARIS, Today: The Epica Awards – the only global creative show judged entirely by professional journalists (including the M+AD team) has issued its 2021 call for entries.
Finance How? Finance Now
CHRISTCHURCH, Tuesday: Strategy network has created a new campaign for Finance Now, the business it won earlier in a competitive pitch (incumbent unknown).
Government shy on detail
WELLINGTON, Tuesday: Oriental Bay-based Aro Digital has won three new clients – all government agencies (and the state refuses to identify the incumbents – or even if there were any). It’s not clear if there was a pitch.
Ogilvy NZ enlists Tom Sykes
AUCKLAND, Today: Ogilvy Network New Zealand has appointed Tom Sykes to the new role of head of strategy, starting this week. He joins from DDB Aotearoa.
AdSchool scored 23 finalists at Ad Stars
AUCKLAND, Monday: Media Design School’s advertising students scored 23 of the 151 shortlisted places at shortlist stage of Ad Stars in Busan, South Korea. The total number of global entries in the nonprofessional category was 2920.
Introducing the One Asia Creative Awards
BEIJING & NEW YORK, Today: The One Club for Creativity has officially expanded the scope of its successful Greater China Awards programme – which will now be known as the One Asia Creative Awards, encompassing all of Asia Pacific, including Australia and New Zealand.
Strong out-of-home growth
AUCKLAND, Monday: The Out of Home Media Association Aotearoa has released its H1 2021 revenue results, showing strong growth for the sector of +54% (vs the same period in 2020) with $58.6m media revenue delivered.
Room with a View
AUCKLAND, Monday: New World and DDB Aoteoroa’s latest campaign launched last night, and it’s a different one for the supermarket category – it’s from the point of view of the customer.
