Close Call

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AUCKLAND, Tuesday: Auckland Transport has released a new behaviour-change campaign encouraging drivers to set up their mobile phone safely before heading out on the region’s roads. 

Lust for Life

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AUCKLAND, Today: The funeral will be held in Hamilton tomorrow (Thursday) of publisher & magazine ad-sales legend Alyson Mackay – for many years (with ed David Gapes) one-half of Profile Publishing’s Onfilm and AdMedia magazines (the latter eventually evolved into M+AD Daily).

Soul Survivor

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AUCKLAND, Today: Fish&Clips are taking a deep dive into the world of gaming with a vivid ‘in-universe’ documentary trailer for the launch of RocketWerkz, and ceo Dean Hall’s latest survival video game.

Dirty Dancing

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AUCKLAND, Today: Kingsland creative indie Hello has helped Garage Project launch a digital out-of-home campaign to promote their new craft seltzer, Dirty Water.

Getting personal

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AUCKLAND, Today: What can big companies learn from small businesses when it comes to social media? Antony Young – formerly a prominent global ad exec, now a “marketing barrista” in NZ – has firm views, drawn from experience.

Farmlands taps DDB & Track

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AUCKLAND, Friday: DDB & Track Aotearoa have been awarded the business of New Zealand’s largest farmer-owned rural supplies co-operative, with Farmlands appointing both agencies to lead its brand, creative, and data-driven marketing requirements.