AUCKLAND, Today: NZ’s largest 100% locally owned outdoor company Go Media has grabbed another refugee from Bauer, appointing Ros Ellison as Wellington sales manager. Previously, Ellison handled Wellington agency business for Bauer.
Getting With It
AUCKLAND, Today: Southern Cross has launched a new integrated brand campaign to convey a simple message: “We’re with you”. The campaign, created by independent Auckland agency True, incorporates TV, print, outdoor, social and digital.
Yeah! Local
AUCKLAND, Wednesday: Phantom Billstickers is putting its weight behind Adrien Taylor & Mark Townsend, the creative entrepreneurs behind Christchurch brand agency Not Another.
Record Slowdown
AUCKLAND, Wednesday: The NZ media market again felt the full consequences of the Covid-19 pandemic’s impact on the economy in May, with the economic slowdown being reflected in another record decline in national marketer adspend of 37.8% to $54.1 million.
The Undead
SYDNEY, Wednesday: Australia has dumped the kangaroo, and chosen the yellow wattle as its new national logo – to the delight of comedy-loving Aussies, who believe it looks like the Coronavirus.
On the House
AUCKLAND, Today: The Comms Council is offering free 12-month membership to any individual made redundant from a member agency.
Bubble Wrap
AUCKLAND, Tuesday: Newton-based Hustle & Bustle, which describes itself as a “PR/brand experience agency”, has been appointed as the agency partner for LVMH’s Moët Hennessy New Zealand.
Indie title defies Bauer blues
AUCKLAND, Today: Denizen magazine – one of the few classy glossy titles left in the wake of the Bauer desertion – has just released its first post-Covid issue, a remarkable 264-page read.
“I started as an independent publisher in 2008 and have been the sole director, 100% owner and ringmaster ever since,” publisher/editor Claire Sullivan-Kraus told M+AD.Lumo taps Charlie McCubbine
AUCKLAND, Today: Lumo is putting on weight – despite the pandemic. Charlie McCubbine, formerly of Mediaworks, has joined Lumo as direct account manager.
