NZ agency directory debuts

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AUCKLAND, Today: Kiwi author & comms consultant Sarah Ritchie has announced the launch of Agency Who’s Who, the only comprehensive online directory for the New Zealand creative comms industry.

Covid-19 & the PR industry

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AUCKLAND, Today: Andy Scales, director of Sydney-based PR/brand engagement agency CampaignLab, has taken the time to pen a thoughtful piece on the state of the PR sector in New Zealand (sent to M+AD by CampaignLab NZ’s Sophia Berry-Smith).

Turning the page

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AUCKLAND, Today: The evolving nature of news publishing has prompted one of our largest media industry groups to change its name – dropping the specific descriptor ‘Newspaper’ from its letterhead.

Ka mate, ka ora

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AUCKLAND, Today: The Mt Eden shop previously known as Pead PR – now rebranded as creative communications agency We Are Pead – is claiming “global headlines” for last week’s haka promo for fmcg client Best Foods to leverage their Warriors sponsorship.

No knighthood for Jim

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AUCKLAND, Today: Phantom Billstickers’ Jim Wilson writes: “I am wondering if someone from Lumo could advise me of which 500 small businesses they helped get running again after the virus outbreak?” (Scroll down for the link).

Perfection in Print

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WELLINGTON, Thursday: BeeNZ’s luxury Manuka honey packaging has taken out the printing industry’s top honour at the Pride In Print Awards this year – with a piece of work from Tauranga brand & advertising agency Society.

TikTok comes closer

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MELBOURNE, Thursday: Aussie marketing consultants Lucio Ribeiro and Sergio Brodsky have teamed up to launch what they’re calling “Australia and New Zealand’s first TikTok-dedicated agency” – TikMyDay.

Korea courts Kiwis

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BUSAN, Today: South Korea’s premier creative show Ad Stars is making a determined push for NZ’s participation – including emails to M+AD, an appeal for Kiwi jurors (scroll down for the link), and a reminder to Kiwis to get their 2020 entries underway.

Orange is the new green

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AUCKLAND, Thursday: Boyd PR NZ is managing the NZ end of a rebrand for online food delivery service Menulog, which aligns it to its parent – food delivery giant Just Eat Takeaway.com Group.

BCG2/Wavemaker win Volvo

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AUCKLAND, Today: Volvo Cars New Zealand has appointed BCG2 to handle its creative and digital business, transitioning from incumbents Republik, and kicking off with new work during the lockdown.