NEW YORK, Wednesday: Facebook put on an upbeat presentation to global advertisers yesterday – the same day clothing chain Eddie Bauer, film distributor Magnolia Pictures and the Ben & Jerry’s ice cream brand announced that they would stop advertising on the platform through July.
Big win for DDB, Colenso
NEW YORK, Wednesday: DDB NZ and Colenso BBDO have tied for The One Show 2020 Pacific Regional Agency of the Year title, announced overnight.
Tiniest Pub
AUCKLAND, Tuesday: Emerson’s and DDB New Zealand are today launching the country’s first major activation campaign since March – Tiny Pub.
Born to Run
AUCKLAND, Today: Lumo marketing manager Hamish Smith writes: “Thanks for publishing the Up & Running release – but we just realised we didn’t acknowledge the other agencies who came on board to help – could you please add the below to the article?
Agency of the Decade
CANNES, Wednesday: The Cannes Lions Festival of Creativity has named Colenso BBDO as the Pacific Agency of the Decade.
Captive Viewing
BUCHAREST, Tuesday: Cheil Romania ECD Mihai Gongu has chosen Colenso BBDO’s WWF NZ Lockdown lasts a Lifetime the best out-of-home ad in the world last week.
The Kids Are Alright
AUCKLAND, Today: The out-of-home industry has united through the Outdoor Media Association to take an active role in minimising exposure of restricted messaging to children and young people through the industry Placement Policy.
Personal Best
AUCKLAND, Today: Outdoor specialist Lumo are talking up the “overwhelming success” of its Up and Running campaign that displayed 1500 ads across its network of 23 digital billboards nationwide over five weeks – helping 500 small businesses reopen after the Covid-19 lockdown.
Book now, watch later
AUCKLAND, Tuesday: Clemenger BBDO Wellington MD Brett Hoskin and managing social marketing director Linda Major headline next week’s Marketing Association Brainy Breakfast, which takes a look at how Covid-19 changed relationships between brands and their customers.
Augusto creates suicide movie
AUCKLAND, Monday: NZ creative tvc specialist Augusto has produced a new feature-length documentary about suicide, The Girl On The Bridge – a Story About Hope & redemption, premiering as part of the NZ International Film Festival*.