BERN, SWITZERLAND, Monday: NZ PR Institute chair Fiona Cassidy has been elected to the executive committee of the Global Alliance for PR & Comms Management.
Ad gripes up 9%
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WELLINGTON, Friday: The Advertising Standards Authority fielded 1429 ‘enquiries’ in 2019, according to its latest annual report. The report outlines the self-regulatory action undertaken by the ASA on behalf of New Zealand advertisers, as regulator of all ads in all media.
Meet the Boss
AUCKLAND, Sunday: “We still need to become more digitally focussed – but that doesn’t mean we’re letting go of print,” Stuff ceo Sinead Boucher told Sunday Star-Times reporter Tony Wall when he asked her “what’s next?”.
Birthday Special
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WELLINGTON, Today: This week NZ enjoys its 7th public holiday in 2020 when we celebrate Queen’s Birthday Weekend.
Take me to your Leaders
AUCKLAND, Today: oOh!media has elevated Nick Vile, GM of its New Zealand operations, to the company’s executive leadership team as part of a realignment to promote greater cohesion and integration across the business.
Shine a Little Love
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AUCKLAND, Today: Eden Terrace-based creative indie Chillbox has launched a new online and billboard campaign for domestic violence service provider Shine.
Homegrown kickstart
Data integration partnership
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AUCKLAND, Thursday: Lumo Digital Outdoor will be the first NZ customer for a new partnership between global tech platform AdMobilize and AI company Seedooh (based in Australia) that will enable the automated integration of two foundational data-sets, of increasing importance for brands.
TikTok Expands
AUCKLAND, Today: Leading influencer marketing agency Born Bred Talent has ramped up its offering in New Zealand by signing 20 new TikTok creators to their NZ talent roster and launching one of the first major TikTok campaigns in the country.