AUCKLAND, Today: Special Group has created a new 100% Pure New Zealand campaign that aims to reconnect friends and past visitors as early signs of recovery become daily more evident.
Nimble Covid Reply
AUCKLAND, Today: The NZ Advertising Producers Group is giving itself a pat on the back for the way it handled the Covid-19 black hole.
Small Business Melting Pot
AUCKLAND, Today: Expand PR has unveiled Kiwis in Business – a podcast featuring interviews with Kiwi business owners, following the successful release of five pilot episodes.
Bigger, Stronger
AUCKLAND, Monday: Australasian Social Media Agency of the Year, the Socialites Group, has expanded its offering by acquiring prominent New Zealand influencer marketing agency The Social Club.
HeyYou expands (Updated)
AUCKLAND, Today: CBD-based brand agency HeyYou has expanded its offering with a new partner on board. Fleur Skinner, formerly GM of lifestyle marketing agency MKTG, has joined the strategy & design studio.
Braced for Action
AUCKLAND, Monday: Kingsland-based integrated indie Dark Horse has added L’Oreal NZ and Starbucks NZ to their client portfolio after competitive pitches.
OOH up 22%
AUCKLAND, Monday: Following the release of ASA’s 2019 revenue report for the NZ ad industry (scroll down for the link), the Outdoor Media Association reports that Out of Home has experienced a significant increase in revenue year on year – up 22% in 2019.
2020 Orca judges
AUCKLAND, Friday: The five judges who will crown 2020’s radio copywriting royalty at the TRB’s annual Outstanding Radio Creative Awards (The Orcas) have been announced.
Local Hero
AUCKLAND, Today: After months of wrangling, Stuff ceo Sinead Boucher has bought the company from its Australian owners Nine Entertainment, ending speculation about a potential takeover.
Bovine Bliss
AUCKLAND, Today: Creative indie Big Communications has teamed up superchef Al Brown with a herd of hungry cows to drive home a charming new campaign for Pioneer brand seeds.
