AUCKLAND, Today: Special Group NZ has created a new St Patrick’s Day street poster campaign, encouraging New Zealanders to celebrate this afternoon – responsibly.
New ed for The Beauty Book
AUCKLAND, Tuesday: Almost a year after Auckland-based Beauty Media took over publication of annual magazine The Beauty Book, they have appointed a new – long-time beauty journalist (and Bauer survivor) Helene Ravlich.
Lab Science
AUCKLAND, Tuesday: Outdoor exponent Lumo has unveiled “New Zealand’s first creative studio for digital out-of-home”.
The boom continues
AUCKLAND, Today: The IAB New Zealand has released its 2020 Digital Advertising Revenue Report, a snapshot of Q4 2020 and the full year 2020 along with trends, to provide a contextual overview of the New Zealand digital advertising market.
Connecting the DOTs
WELLINGTON, Today: Willis St-based indie agency EightyOne has created the first brand campaign for sister company DOT Loves Data, to run on TV, cinema and digital channels.
Arvida appoints Together
AUCKLAND, Monday: Indie media agency Together has been named as Arvida Group’s new media & marketing technology partner. The incumbent was Fuse, but there was no formal pitch.
Perceptive audits Rockgas service strategy
NEW PLYMOUTH, Monday: Leading AUNZ technology-based insights agency Perceptive (part of the Clemenger Group) is helping Rockgas redefine its customer engagement and experience strategy by reviewing how they service customers*.
15 new metro screens
AUCKLAND, Monday: Val Morgan Outdoor (VMO) has kicked off 2021 by securing several new premium locations, further strengthening their position as a leading office media network.
oOh! picks Public Library PR
AUCKLAND, Friday: oOh!media has appointed Grey Lynn-based Public Library as its PR agency in NZ. The incumbent was Sydney-based Lighthouse PR AUNZ.
Online spend trend
LONDON, Today: Nearly half of all Kiwi adults believe they will spend more money online than in stores this year, according to new research out of UK marketing site WARC.
