SYDNEY, Today: April adspend in Australia & NZ is on track to decline 25% to 30%, according to early figures from the Standard Media Index, reported in Mumbrella (scroll down for the link).
Jumble sale
AUCKLAND, Today: Bauer Media NZ ceo MD Brendon Hill has finally spoken up in a predictable attempt to put a positive spin on the company’s shocking (but understandable) exit from NZ.
Adobe taps APAC boss
SYDNEY. Saturday: Adobe has appointed Sydney-based Simon Tate, as Asia Pacific president, leading the company’s business across the region. Auckland-based NZ manager Colin Rebairo will report directly to Tate.
Rhapsody in Blue
NEW YORK, Monday: New Zealand scored two shortlisted entries at the New York Festivals Advertising Awards.
Bauer escapee
AUCKLAND, Monday: Westhaven marketing agency The Growery has snared the first high-profile casualty from Bauer Media – hiring digital GM Anne Chen as a new-business consultant.
The Covid Effect
LONDON, Monday: Eight-two percent of global consumers approve of brands running Covid-related advertising, according to a new WARC/GlobalWebIndex report. In NZ, the approval rating is 78%, and in the US it’s 77%.
When the Music Stops
AUCKLAND, Today: Newmarket agency Tenfold Creative are talking up the example of a client who appears to be turning the Covid-19 disaster on its head.
Finals Frontier
LONDON, Today: Colenso BBDO is the only NZ agency to make the first shortlist – in the Marketing Effectiveness category – for the WARC Awards 2020.
