AUCKLAND, Wednesday: Newton-based indie creative shop Motion Sickness has developed Te Whānau O Waipareira’s Proud To Be Māori campaign, which aims to reflect “the optimistic, passionate and aspirational spirit” that guides the West Auckland urban Māori support network.
WPP’s shopping spree
SYDNEY, Wednesday: The minority shareholders of WPP AUNZ have voted in favour of a takeover bid from WPP plc this morning, meaning the global company will become the sole owner of the local agency holding group, acquiring the remaining 38.5% of shares in the company it did not previously own.
Webbys tap Resn, Colenso, AKQA, Special
AUCKLAND, Wednesday: Resn’s Justus Smith writes: “The Webby Awards shortlist is out today and there are a few NZ nods, including us. Might make a good article?
New Captain
AUCKLAND, Today: Flight Centre NZ has turned to the Aussies to add the finishing touches to its latest marketing makeover “just in time for the first green-zone flights from Australia to New Zealand”.
Hot off the press
AUCKLAND, Today: dentsu NZ has helped Pizza Hut to launch a distinctive new brand platform, after winning the creative business in a successful pitch. The incumbents were Stanley St (brand) and 99 (retail).
Women’s Work
AUCKLAND, Today: NZ women photographers collective Women’s Work, with Saatchi & Saatchi, has produced a campaign that challenges ad-agency creative departments.
US behind global NZ honey ads
CHICAGO, Today: US agency VSA Partners* is launching a new integrated global campaign for Mānuka Health New Zealand. The campaign aims to raise the awareness for the many natural benefits of Manuka Health’s “rare Mānuka honey line”.
Kia Ora, Australia
SYDNEY, Today: Three entries with strong New Zealand connections have made the shortlist at Australia’s Mumbrella CommsCon Awards.
Socialites signs social media pro
AUCKLAND, Today: ASB’s former head of social media and corporate content, Simone McCallum, has joined social media agency Socialites Group as group account director.
