AUCKLAND, Today: Ben Partington, ceo at media owner Hypermedia, has launched a new business with Staples VR ceo Aliesha Staples to market NZ’s first media smartphone app aimed at changing the way Kiwis interact with advertisements.
M+AD’s holiday schedule
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AUCKLAND, Today: M+AD is about to take a month-long Xmas/New Year break. Our last edition for 2019 is just three days away – this Friday 13 December.
FCB tackles Syphilis
AUCKLAND, Today: Syphilis? That’s something from hundreds of years ago, right? “That,” says FCB CCO Tony Clewett, “is the general reaction when you talk to people about New Zealand’s very real, and very 21st-century problem with this archaic sexually transmitted infection.”
Auckland Calling
AUCKLAND, Tuesday: Off the back of recent account wins, including Oceania Healthcare and Hellers, indie creative agency YoungShand has announced the appointment of Claire Backhouse as its new strategy director.
Let it all hang out!
AUCKLAND, Today: Sky and DDB have released a new Summer Of Sport campaign, as part of the Life Needs More Sport platform, that encourages Kiwis to “let it all hang out this summer”.
Stuff signs Hegarty
AUCKLAND, Today: The most creative and innovative uses of the print medium will be celebrated on Monday 3 February as part of Stuff’s inaugural Paper Planes competition, judged by ad legend Sir John Hegarty.
Native tongue
AUCKLAND, Today: Arnaud Calonne, sales director at media & technology company Verizon Media NZ, has a shot at predicting outcomes for our ad industry in 2020 …
Contagion on the Go
AUCKLAND, Today: With new advertising partner Contagion, Go Rentals is celebrating 20 years in the business and their “industry-leading frictionless service” with a fully integrated, nationwide campaign.
A world first
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AUCKLAND, Monday: DDB has teamed up with the AIDS Foundation, Positive Women Inc and Body Positive to launch an HIV Positive sperm bank – said to be the first in the world.