USA, Today: New York Festivals has unveiled a quartet of Kiwi jurors – and six Australians – for the 2021 AME Awards.
TBWA\ & ANZ get smart for NZ athletes
AUCKLAND, Thursday: TBWA\ has created a clever wearable connecting Kiwi fans who can’t travel. It was developed for the NZ athletes at this year’s Olympic and Paralympic Games.
Rolling with the punches
AUCKLAND, Thursday: NZ production house Reel Factory has signed award-winning international director Lance Kelleher to its roster, exclusively representing Kelleher in New Zealand.
Adhesive PR AUNZ wins Nokia
SYDNEY, Thursday: After a pitch, HMD Global (aka Nokia) has appointed Adhesive AUNZ as PR, social, content & influencer agency in Australia & New Zealand.
One for the Honey
AUCKLAND, Today: Ponsonby indie Pitchblack has created a new campaign for Sanitarium Honey Puffs, celebrating the return of a famous character after an absence of 15 years – with new-look honeybees and refreshed version of the jingle.
Upskill – or drown
AUCKLAND, Today: The people behind virtual marketing director service AdHoc have launched Insightful, a new service offering fortnightly social media insights webinars.
iProspect relaunches as ‘end-to-end’ media agency
LONDON, Today: dentsu International has relaunched marketing network iProspect globally as a “performance-driven brand-building digital-first end-to-end media agency”, and appointed former Publicis Media UK ceo Amanda Morrissey as international president. (Scroll down to view the new logo.)
Print Ad of the Week
SYDNEY, Wednesday: Best Ads On TV guest judges Etienne Renaux & Paul Marty (ECDs at Herezie Paris) have selected FCB NZ’s Return to Script Department for Fire & Emergency NZ as the world’s best print ad in the past week. (Scroll down and click & expand the image to read the copy).
The Sound revisits Woodstock
AUCKLAND, Today: The Sound has launched a new ad campaign – created in-house at MediaWorks– that puts the “best music ever made” front and centre of its creative.
Best America’s Cup heading?
AUCKLAND, Today: Exciting as it’s been – one of the trials of this year’s racing reportage has been a deluge of gushy over-the-top patriotism (blame Pete Montgomery’s “The America’s Cup is now New Zealand’s cup” in 1995).
