AUCKLAND, Today: Life insurance outfit OneChoice and FCB have unveiled two new tvcs to launch a new product to the NZ market. Titled, Silver Lining, the campaign “provocatively communicates a brighter future for those who lose a loved one”.
AA Home appoints Sneakers as media agency
AUCKLAND, Today Ponsonby-based independent media agency Sneakers has been appointed the media agency for AA Home, effective immediately.
Heavyweight marketer on the way
AUCKLAND, Today: Mark Ritson’s polarising views and spirited presentation style have made him infamous in the marketing world, according to the blurb on the Comms Council’s latest event.
How the NZ Olympic Committee gave Kiwis something new to think about
AUCKLAND, Today: The Face 2 Face podcast takes a look at how three iconic Kiwi companies changed brand perceptions. In the third part, we look at how the New Zealand Olympic Committee connected fans with its athletes.
Kiwis hold their own in the shortlist (Updated)
SYDNEY, Friday: NZ is shining at the Australasian shortlist stage of Campaign Asia Pacific Awards – led by NZ Agency of the Year finalists DDB, Special Group, Colenso BBDO, and media shops Mediacom, OMD and PHD – plus DDB’s Nikki McKelvie & Michael Doolan.
MDS AdSchool show this Tuesday
AUCKLAND, Today: The MDS AdSchool holds its end-of-year show in just four days – on Tuesday 19 November, at Fukuko, 42 Tyler St in the CBD.
Axis 2020 entry call held up
AUCKLAND, Today: The Comms Council is celebrating the Axis Awards’ 40th birthday with a reminder that the 2020 call for entries will be opening “soon”.
TBWA wins Instant Kiwi
AUCKLAND, Today: Following a closed pitch, TBWA NZ has been appointed as the lead agency for Lotto New Zealand’s Instant Kiwi brand. The incumbent was VMLY&R.
Design shop climbs the Fast 50
AUCKLAND, Today: Parnell-based design tech studio Rush has made the latest Deloitte Fast 50 – the first time for Rush, and a rare result for the ad sector.