AUCKLAND, Today: Publicis Groupe has strengthened its presence in the New Zealand market, announcing two NZ-based roles to support their growing suite of local brands including Saatchi & Saatchi, Starcom, Zenith, Frontside and the recently acquired MBM and Digitas Affinity ID.
Franklin Rd pitch perfect
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LAS VEGAS, Today: Auckland audio specialist Franklin Rd were last night named the ANZ Regional Music & Sound Company of the Year at the London International Awards 2019; Colenso BBDO scored one Gold and two Bronzes (all for Spark).
Augusto wins New Zealand’s top business award
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AUCKLAND, Today: Production & creative agency Augusto won the Supreme Business Excellence Award – NZ’s top commerce accolade – at last night’s Westpac Auckland Business Awards 2019 (Central Region).
Bad hair day!
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AUCKLAND, Today: M+AD had a forgettable day on Friday – committing two nasty errors. First we stuffed up our story about Scroll Media’s new client – NZ’s venerable daily newspaper title, The Otago Daily Times.
You’re invited (take 2)
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AUCKLAND, Today: K Rd-based PR agency 818, which specialises in the entertainment sector, with is hosting an end-of-year party specifically designed for the creative & media communities. This event has nothing to do with the Mental Health Foundation’s Like Minds programme (as stated, incorrectly, in M+AD on Friday).
Social media boost for TV Awards
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AUCKLAND, Today: Janda Productions, owner of the annual New Zealand Television Awards, has partnered with UK-based production house Grabyo to increase the social reach of its 2019 awards show with real-time video and influencer syndication.
News site launches new brand campaign
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AUCKLAND, Today: Stuff has produced (in-house) and launched a new brand campaign, called Because Journalism …
Facebook: How Whittaker’s builds trust to drive its business
AUCKLAND, Today: In the first of a new series, the Face 2 Face podcast takes a look at how three iconic Kiwi companies changed brand perceptions. First, how Whittaker’s became New Zealand’s most-loved brand.
Sapien redefines Frucor Suntory shopper marketing strategy
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AUCKLAND, Friday: Clemenger Group behavioural research agency Sapien has unveiled new technology to measure shopper behaviour, in an innovative new study carried out to redefine Frucor Suntory’s shopper marketing strategy.
AU ad market dips; NZ soars
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SYDNEY, Today: Standard Media Index is this month reporting contrasting advertising demand trends on either side of the Tasman, with New Zealand reporting a record level of September bookings while the Australian market was more subdued.