AUCKLAND, Today: One of the most recognisable names in the Kiwi cannabis industry has changed. Hikurangi Cannabis Company has rebranded to Rua Bioscience as it turns to focus on the growing opportunities in the global cannabis market.
Global martech market hits NZ$200bn
LONDON, Today: Global accountancy firm BDO and ad-intelligence site Warc have valued the global marketing technology market at US$121.5 billion a year (NZ$200bn), a year-on-year growth of 22%, according to the annual Martech Report released overnight.
Entry deadline today
AUCKLAND, Today: Entries close at the end of play today (Tuesday 15th) for the second annual PRESCom awards (The Pressies), with a late deadline this Thursday 17 October.
Waikato Uni recognises global PR specialist
NEW YORK, Today: The Kiwi who co-founded international strategy & PR agency SweeneyVesty will be returning to New Zealand from the USA to receive a Distinguished Alumni Award from the University of Waikato.
NBR founder home – with a new vision
FCB NZ – the agency’s North Star
AUCKLAND, Today: FCB global ceo Carter Murray, in an interview with NZ Herald business reporter Damien Venuto, says NZ provided much of the inspiration that led to the current success of the network.
PR activations for Kiwi favourite
AUCKLAND, Friday: PR agency Acumen Republic has opted for fish’n’chip shop activations to promote Cadbury’s Favourites’ new limited-edition chocolate fish box – featuring Kiwi art on the lid.
New ad & marketing tech consultancy opens
AUCKLAND, Today: Stitch, a new advertising & marketing technology consultancy agency, has opened its doors. Led by co-founders Adnan Khan & Simon Wedde, Stitch aims to help global and local businesses deliver better customer experiences by employing a combination of strategy, data, advertising and marketing technology.
Jump for Joy
AUCKLAND, Today: Ahead of this weekend’s launch of a significant new NZ gifting hub – Joyable – M+AD enlisted founder Rochelle Sheldon for a timely Q+A session.
Axis 2020 nigh
AUCKLAND, Today: The Comms Council has published a useful list of in-depth profiles of the jury team leaders who will guide the big decisions at Axis 2020 – plus detailed information about Axis dates.