WELLINGTON, Wednesday: The Advertising Standards Authority today reported that advertising revenue across all main media was $2.767 billion dollars for the 12 months ended 31 December 2019.
Big win for Big
AUCKLAND, Wednesday: Big Communications is celebrating last week’s Best Marketing Campaign win (for RNZ) at the 2020 RBA Radio Awards.
Digital up 6+%
AUCKLAND, Wednesday: Total digital advertising revenue in New Zealand continues to climb, reaching over $310 million for the first quarter in 2020 – 6.3% growth on the same period in the previous year.
All that Glitters
SYDNEY, Today: Carat has won the account for jewellery retailer Pandora, across Australia and New Zealand, following a three-way pitch against Mindshare and incumbent Ikon.
Right of Way
SYDNEY, Today: Aussie-based influencer & creative talent platform The Right Fit has announced it is expanding into New Zealand “due to heightened demand for local talent”.
Some Kind of Wonderful
AUCKLAND, Today: Colenso BBDO and Finch have crafted a new campaign for AMI, celebrating the kindness Kiwis have shown during Covid-19 – in their local communities, to the neighbours next door, on the roads and to small business owners.
One-Way Ticket?
AUCKLAND, Today: Ticket sales for the 2020 Marketing Awards must be slow, if the Marketing Association’s latest marketing effort is an indicator.
Blast from the Past
AUCKLAND, Sunday: On Frriday 17 May 1833, the first official British Resident inaugurated in NZ, James Busby, came ashore at the Pahia Mission Station for the first formal meeting between Maori chiefs and the representative of a great power.
Kiwis in a paua shell
AUCKLAND, Today: If you’ve got a new product (or an old classic) there’s never been a better time to get it in front of the country, according to an activation from full-service agency Magico.
