NEW YORK, Today: The One Club Greater China has chosen to transform its annual Greater China Awards into a free-to-enter region-wide creative showcase. It’s called The One Show Asia Pacific Showcase – and now includes Australia & NZ.
$2.5 trillion!
LONDON, Today: Global online retail sales will grow from US$1.5 trillion in 2019 to US$2.5 trillion in 2024, with a compound annual growth rate of 11.3%, according to a new forecast by Forrester Research, published by Warc.
Gold for Fuse, OMD
MILAN, Today: NZ agencies Fuse and OMD – with client Kiwibank – have won two Gold Medals at the M&M Global Awards 2020 in Italy overnight.
Double Exposure
AUCKLAND, Today: QMS has introduced “the biggest bus panel to ever roam our streets”. Dubbed The Showstopper, it’s a full double-decker side panel offering over 50sqm of creative impact.
Colossus of Roads
ZURICH, Today: The World Out of Home Organisation’s #OurSecondChance campaign has appeared on 40,000 digital screens worldwide, making it easily the biggest all-format digital out-of-home campaign ever launched.
Metallica Man
LONDON, Monday: UK-based R/GA EMEA head of strategy Rob Campbell is to join Colenso BBDO early next year as chief strategy officer.
Free Premium for schools
AUCKLAND, Today: NZME has released new figures for its NZ Herald Premium online subscription news service – since launching in April last year, the daily numbers have reached 82,000.
External ‘Bias’ Outed
AUCKLAND, Today: NZ advertisers can ‘shop local’ by choosing domestic media platforms, says Sydney-based James Bayes, the AUNZ GM of global demand-side platform The Trade Desk.
Accent on Te Reo
AUCKLAND, Friday: Colenso BBDO and Spark have launched Kōrerotia Tō Kōrero – Tell Your Story, a campaign which aims to inspire Kiwis to tell their own stories in te reo Māori through Spark’s translation app Kupu.
Tower of Power
AUCKLAND, Today: NZ Sports Personality of the Year and UFC middleweight world champion Israel Adesanya has just flown out of Auckland to defend his world title against an undefeated Brazilian contender Paulo Costa on Friday.
