LONDON, Monday: Gaming stands to be one of the few winners in an environment where consumers are confined to their homes – and brands are undergoing a mental shift in the way they think about this channel, according to WARC/AdColony’s Tom Simpson.
No M+AD Monday
AUCKLAND, Today: Tomorrow – Saturday 25 April – is Anzac Day 2020, the day that honours the Kiwis & Aussies who’ve fallen in global conflicts.
An oldie – but a goodie
AUCKLAND, Today: “I’m not sure about you, but in times of crisis there’s no-one I’d rather work remotely alongside than an experienced old hand,” says Stanley St CD Kim Ellison.
Networks square off
AUCKLAND, Thursday: NewstalkZB is the most popular network at any given moment, according to the latest GfK commercial ratings headcount. ZB has a 12.6 Share – comfortably ahead of The Breeze, Magic, and The Rock.
Candle in the Wind
AUCKLAND, Today: From 6 o’clock this morning, OMANZ members, with support from Go Media, will light up nearly 400 billboards, street furniture and retail signs across the nation with a powerful Stand at Dawn message encouraging New Zealanders to commemorate Anzac Day this Saturday by standing outside their home with a candle.
OMANZ taps Watkins
AUCKLAND, Today: JCDecaux NZ head Mike Watkins has been appointed chair of the Outdoor Media Association, replacing oOh!Media GM Nick Vile, who will continue as a member of the executive board.
Killer Queen
AUCKLAND, Today: Covid-19 is no joke, but one Kiwi bloke – who obviously has too much self-isolation time on his hands – have come up with a ripper self-edited parody song.
Gently does it
AUCKLAND, Today: Carren Richardson-Park, strategic director at CBD-based indie marketing/ad agency Charm, has written a thought-provoking piece on ‘the return on the art of the soft sell’ – a timely topic in this Covid world.
Finals Fontier
WELLINGTON, Today: As promised, Klim Type Foundry has got back to us with images and details of the work that put them through to the Asia Pacific finals of The One Club’s 99th ADC Awards (scroll down for the link to yesterday’s story).
