AUCKLAND, Today: VMO continues its growth in the New Zealand outdoor advertising market with addition of hi-res 75-inch digital installations in Chancery Square Auckland, and the Spark Wellington lobby.
Sweetshop NZ restructure
AUCKLAND, Today: Sweetshop has restructured the management of its operations in New Zealand. Fiona King, previously managing director of Sweetshop NZ, has been promoted to the new role of director of productions for Sweetshop’s growing global brand initiatives and entertainment division.
DAN to chop Aegis moniker?
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TOKYO, Monday: Dentsu Aegis Network is planning to drop the ‘Aegis’ from its brand name from 2020 and is further ‘slimlining’ its Asia-Pacific operations to fully realise the broader company’s One Dentsu strategy, according to a report in Campaign Asia Pacific.
MediaCom NZ in limbo as HQ wins global giant
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LONDON, Monday: eBay has named WPP’s MediaCom as its global media agency of record as it cuts tie with former incumbent Publicis.
MediaWorks statement re: Love Island
AUCKLAND, Monday: MediaWorks has challenged yesterday’s M+AD opinion piece about Love Island NZ being held back till next year.
The viewers have spoken
AUCKLAND, Sunday: During the week of July 1 to 5, Love Island UK on TV3 drew an average audience of 11,600 viewers in the 25-54 age group, and 25,800 in the total viewing audience, according to a report in the Herald on Sunday.
Setting the standard in influencer marketing
AUCKLAND, Sunday: By Mango head of digital & social Zoe Virtue: Mango recently held the second instalment of its Evolution of Influence breakfast series: Setting the Standard, which focused on the need for a more transparent and rigorous campaign process within influencer marketing.
Air NZ optimisation specialist joins Colenso
AUCKLAND, Today: Colenso BBDO has announced the result of a successful visit to the senior ranks at Air New Zealand – the agency has hired Tracey Reed as lead strategist, personalisation & optimisation.
Love story
MUMBAI, Thursday: Apple has continued its striking Shot on iPhone series with a new campaign highlighting India’s love affair with cricket.