CANNES, Sunday: A 2020 festival online feature called Lions Live went, er, live yesterday at 12 noon British time (11pm in NZ). Effectiveness experts James Hurman and Peter Field presented a major new global WARC study of creative effectiveness.
Headline of the week
AUCKLAND, Sunday: Headline of the week: Once Was Warrior; in the Herald on Sunday. A touch predictable, perhaps, but it works.
Barbara Chapman steps up
AUCKLAND, Today: NZME this morning advised the NZ Stock Exchange that its board of directors has appointed Barbara Chapman as its chair – replacing Peter Cullinane who resigned last week under pressure from disgruntled Aussie investors.
Year of the Tiger
AUCKLAND, Today: As NZ leaves lockdown, WWF NZ and Colenso BBDO are reminding us that for some, lockdown lasts a lifetime.
One Show Gold
AUCKLAND, Thursday: Colenso BBDO comms director Joe Carter writes: “Hey, Ed – just an update on your story about The One Show …
Standing Fast
AUCKLAND, Today: Overall, most NZ daily newspapers and magazines are holding their own in the print domain, according to the latest Neilson Readership Report.
Cause & Effectiveness
SYDNEY, Today: Advertising effectiveness luminaries Robert Brittain and Peter Field last night unveiled their major new report, Australian/New Zealand Advertising Effectiveness Rules: Winning or Losing in a Recession via a live webinar, attended by around 1000 advertisers, marketers and agency executives – mainly from Australia and New Zealand.
Scroll taps Bauer refugee
AUCKLAND, Thursday: Website specialist Scroll Media is the latest outfit to pick up some of the rare talent that’s come onto the market in the wake of Bauer NZ’s failure.
Gender Blender?
AUCKLAND, Wednesday: “An atrocious headline,” a fan writes about yesterday’s Gender Bender piece.
Gender Bender
PARIS, Today: Colenso BBDO senior copywriter Ellen Fromm has been chosen to represent New Zealand in Cannes Lions’ See It Be It programme.
