Agency rethink?

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AUCKLAND, Tuesday: Many NZ businesses are indicating they are likely to review media and agency strategies post-Covid-19 – including reviews of creative & media agency appointments.

Good Hair Day

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AUCKLAND, Today: ghd, a global leader in professional hair-styling tools, has appointed Mango Communications as its Australian PR agency – securing the business trans-Tasman after a strong six-year partnership with Mango New Zealand.

In Plain Site

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AUCKLAND, Today: Parnell-based website design & development agency Mantis Digital has become one of the first ad industry‘back-end’ outfits to embark on a significant ad campaign – tastefully finding a positive side to the current pandemic.

Nobody Home

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WELLINGTON, Tuesday: The NZ Government’s new spot for Covid-19 communication reminds Kiwis that “we’re in this together, and the stronger we are today, the sooner we will welcome tomorrow”.

Catastrophe Moment

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PARIS, Tuesday: France’s premium ad show The Gerety Awards has placed a ban on Covid-related entries, issuing this statement: “We agree with the sentiment that this is not a cultural moment. It’s a humanitarian catastrophe.

Three Amigos

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AUCKLAND, Today: BC&F Dentsu creative managing partner Paul Catmur has snared interviews with two of the most honoured names in world advertising for his Truth & Soul blog – Sir John Hegarty and Mike O’Sullivan.

Warrior to Warrior

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AUCKLAND, Today: With the recent Covid-19 pandemic highlighting the importance of NZ’s essential services warriors, Augusto worked with Wendy’s on a proactive TV & online campaign to allow the Warriors players who are currently in lockdown to send their thanks to those working on the frontline.

Reach for the Sky

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AUCKLAND, Monday: Dentsu Aegis Network NZ has launched a new digital information hub, Covered-19, in the wake of challenges marketers are facing amid New Zealand’s response to Covid-19.