Herald Premium hits 10,000

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AUCKLAND, Wednesday: New Zealanders have put a high value on the importance of quality journalism by backing the NZ Herald’s digital news subscription service, according to NZME ceo Michael Boggs.

GroupM names NZ ceo

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AUCKLAND, Today: The New Zealand arm of WPP’s GroupM media agency has created a ceo role in this country, and promoted former Wavemaker MD and GroupM COO Chris Riley into the role.

Sweet surrender

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AUCKLAND, Today: To celebrate the release of five new premium ice-cream flavours into supermarkets nationwide, Sugar & Partners, Social Sugar and New Zealand Natural have launched an integrated outdoor, digital and social campaign.

Drum wins fast-food giant

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AUCKLAND, Monday: Restaurant Brands has appointed PHD Group PR agency Drum as its new corporate comms agency. The incumbent was Sherson Willis Auckland. The split was amicable and there was no pitch.