Finalists doubled

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AUCKLAND, Yesterday: The IAB has announced 59 finalists of the 2019 IAB NZ Digital Advertising Awards, with the number of categories increased from 17 to 23 and the number of entries more than doubled on last year.

99 growing focus crisis

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AUCKLAND, Tuesday: 99 helps the Auckland City Mission raise the breadline with their winter appeal. To encourage donations over winter, the Auckland City Mission and 99 have started a new conversation that raises awareness of the growing food crisis in Auckland.

Hello world

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AUCKLAND, Friday: Saatchi & Saatchi head of PR & social Isobel Kerr-Newell last week sent us a release about the agency’s new My Food Bag campaign – along with a courtesy note advising that “I’m now back from maternity leave”.

Twenty-two crore (not a misprint) viewers!

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MUMBAI, Thursday: M+AD learned a new word today, courtesy of daily Indian ad-site newsletter Exchange 4 Media. That word is crore (pronounced kraw). It’s a number. A big one – 10,000,000. As in “22 crore Indians saw India-NZ World Cup semi-final”.