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MPA takes the spreadsheet pain out of magazine planning
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Magazines lead the way in inaugural 2026 Quality of Attention Index
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Sports Entertainment Group’s NZ$130 million MediaWorks deal creates trans-Tasman media heavyweight
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AUCKLAND, Today: Coca-Cola has made its call after a global media review, keeping WPP Open X across most markets while handing North America to Omnicom. For WPP, that includes retaining the business... Read More
AUCKLAND, Today: Vogel’s might be one of New Zealand’s best-known loaves, but McCann New Zealand is taking a fairly bold position on the pantry staple. It’s not bread. It’s toast. Technically, yes,... Read More
AUCKLAND, Today: Australia’s second-largest telecoms company Optus has launched a new brand campaign from roster agency Special Group New Zealand, exploring the idea that anything good in life, big or small, starts... Read More
AUCKLAND, Today: M+AD’s daily email set new readership records on Thursday, scoring over 7000 individual page views hourly. Read More
AUCKLAND, Today: Techweek2020 – a national online celebration of tech & innovation presented by NZTech – starts today and runs through to Friday 2 August. Read More
AUCKLAND, Today: Countdown will be moving its media strategy, planning and buying to Dentsu media agency Carat, effective from September. Read More
CANNES, Today: The upcoming Lions festival is squeezing good value out of senior NZ adman James Hurman – they’ve tapped him for online Q+A video sessions next week. Read More
AUCKLAND, Today: Dentsu Aegis Network NZ has promoted award winning strategist Claire Beatson from WiTH Collective head of strategy, where she has overseen market leading work for ASB Bank, into a newly... Read More
AUCKLAND, Today: Kiwi author and client/agency specialist Sarah Ritchie has won an international accolade for her latest book, How to Tango with a Tiger: a marketer’s guide to working with creative communications... Read More
BUSAN, Today: NZ entries to South Korea’s Ad Stars Awards grew 146% (from 440 in 2019 to 1081 in 2020. Three Kiwi senior creatives are among the international jury panel – Big CD... Read More
AUCKLAND, Thursday: The recently rebranded Out of Home Media Association Aotearoa has reported revenue for Q2 is down by -76% on net media revenue year-on-year, posting $8.8 million. Read More
AUCKLAND, Today: TBWA\NZ has appointed Wiktor Skoog as creative director of its TBWA\Make. Hailing from Sweden, Skoog will lead Make, which was set up to deliver creative product design, partnerships and long form... Read More
