AUCKLAND, Today: The Business Marketing Group has partnered with students from Auckland University of Technology to develop a creative campaign to support Fujitsu air conditioners this summer.
Morris dancing
AUCKLAND, Today: Phantom Billstickers has completed a major upgrade to its 130 bollard sites in Auckland and Christchurch.
PMP Group rebrands
SYDNEY, Thursday: PMP Group, the ASX-listed printing and integrated marketing services firm, is to consolidate its portfolio of more than 20 unique businesses under one brand, Ovato.
How to kill your business during an economic downturn
AUCKLAND, Thursday: The evidence is overwhelming that if you continue to invest in your marketing during a downturn, you will come out of that time far stronger than your competitors, DDB NZ managing director Chris Willingham told NZ Herald business reporter Damien Venuto during an in-depth interview published yesterday (scroll down for the link).
Darkhorse wins King Living pitch (Updated)
AUCKLAND, Today: Queenstown/Auckland-based PR agency Darkhorse has retained the New Zealand account for luxury Australian furniture brand King Living, after a pitch.
Special & Nimble pack down
AUCKLAND, Today: Special Group has unveiled a new Investec Super Rugby campaign – one of the first jobs the agency has completed with Nimble, the production company it set up recently with Patrick McAteer.
Sydney/US PR shop comes to Auckland
AUCKLAND, Today: Sydney-based PR agency Sling & Stone has established an office in Auckland – and hired associate director Sian Church to run it.
Harvey Cameron sets up PR division
CHRISTCHURCH, Today: South Island-based Harvey Cameron Group – a full-service agency known mainly for its creative work – has established a PR and engagement practice that sits within its suite of creative business solutions.
Merged WPP ANZ agency puts on a new face
SYDNEY, Wednesday: WPP has launched the logo and website for its recently formed brand Wunderman Thompson – a creative, data and technology agency “built to inspire growth for clients, people and partners”.
NZ indie wins Google comp
MELBOURNE, Tuesday: NZ media agency MBM – an indie with offices in Wellington & Auckland – has been awarded the Q4 Performance Agency Attribution Award in Google’s Honours programme.