WELLINGTON, Thursday: Winners in the 13th annual Plain English Awards were unveiled by Wellington Mayor Justin Lester in front of a full house of finalists from throughout New Zealand, gathered at the City Gallery Wellington.
Those Mad Men & their marketing machines #adtechAKL
AUCKLAND, Today: Another year, another run around the digital sun. Turns out, advertising and technology have merged and converged so much, the marketing playbook has had to be re-written – once again.
Arrivals & Departures: Thrive PR strengthens NZ footprint
MELBOURNE, Thursday: Thrive PR + communications, which claims to be Australasia’s largest independent PR agency, has announced the appointment of Hazal Alkac, who takes the helm of its digital and content studio across New Zealand and Australia this month.
Colenso launches Love This Podcast series
AUCKLAND, Thursday: Podcasting is in its ascension. The medium is turning marketer’s heads the world over, with brands always looking for new ways to interact with their customers and infiltrate popular culture.
Radio Live & Magic merge to create Magic Talk
AUCKLAND, Thursday: A major restructure is under way at MediaWorks, with two of its radio stations – Radio Live and Magic – set to merge.
Dentsu reports revenue growth at home and abroad
TOKYO, Thursday: Dentsu Inc has experienced significant global revenue growth – however, the company also reports declines in underlying profit, citing investments in work reforms and global systems.
PR gets its day in the sun
AUCKLAND, Today: The Comms Council has put on sale tickets for the inaugural PREScom Awards 2018, recognising the country’s most impressive PR, experiential and social media campaigns.
Spark PR & Activate launches restoration project
AUCKLAND, Today: Spark PR & Activate has unveiled a new partnership between Seventh Generation and charity Million Metres that will see the restoration of Aotearoa’s waterways and wetlands.
Happy Xmas!
The welcome early signs of Xmas creativity are starting to arrive in our Inbox. This Aussie ad was shot by Kiwi director Hamish Rothwell, of Goodoil Films.
‘Cheeky’ medium works for AA Smartfuel and R&R
AUCKLAND, Today: “Radio has always been the cheeky medium – but it’s also massively underrated when it comes to educating and inspiring an audience,” says AA Smartfuel director Ian Sutcliffe.
