Epica Awards announces 2018 shortlist

EditorNews Make a Comment

Paris, November 8: Epica is delighted to announce its shortlisted entries for the 2018 competition. These finalists will go through to the grand jury, which meets in Amsterdam from 12-14 November. Gold and Grand Prix winners will be awarded during a ceremony at the KIT Royal Tropical Institute on the evening of November 15.

Oath officially launches in Australia and New Zealand

EditorNews Make a Comment

12 November: The ANZ media landscape today welcomes its latest major player, as Oath launches full operations in the region as part of its global rollout. Oath ANZ, led by Managing Director Paul Sigaloff, launches as a compelling market proposition, adding significant value to consumers and advertisers whilst nurturing and empowering local talent at all levels.

Real-time pollen data targets hayfever sufferers 

EditorNews Make a Comment

AUCKLAND, Thursday: Leading pharmaceutical company Menarini Group, working in collaboration with OMD NZ, has used an innovative media strategy for the launch of hayfever treatment Labixten.

The launch campaign used real-time pollen forecast data via MetService Pollen Data API to inform Kiwis when the pollen count was moderate or high in their area.

FCB wins WWF creative pitch

EditorNews Make a Comment

WELLINGTON, Today: The World Wide Fund for Nature has appointed FCB as its new creative partner in New Zealand. The agency, who won the business following an informal pitch process, will provide the organisation with communication strategy and creative services.