AUCKLAND, Today: In 2017 Tower Insurance launched their brand platform What The World Does, We Undo. The work has been recognised as a finalist within the hotly contested consumer services category at The Effies.
iProspect wins Jucy pitch
AUCLAND, Wednesday: Leading performance & data agency iProspect New Zealand has been appointed as Jucy NZ tourism company’s digital agency, following a competitive pitch.
Interactive posters put customers in charge (updated)
AUCKLAND, Today: Powershop and Phantom Billstickers are engineering a power shift that introducing Kiwis to the idea that they’re in charge. And they’re doing it via some engaging street posters that build hands-on interaction into the experience.
Colenso, Finch & BBDO create a holiday for man’s best friend
AUCKLAND, Wednesday: NZ’s Pedigree Petfood – working with Colenso BBDO, Finch, and BBDO New York – has created a festive holiday for … dogs, and a campaign to celebrate it.
Botica Butler Raudon + Passion join worldwide PR network
NEW YORK, Wednesday: Auckland PR outfit Botica Butler Raudon Partners (and its digital arm Passion PR) is one of seven companies to sign up with PR Boutiques International, a worldwide collaborative network of boutique public relations firms.
Arrivals & Departures: PHD adds 11 in NZ
AUCKLAND, Today: Omnicom’s PHD Group has made a string of recent appointments following a period of significant growth for the agency. The group has further bolstered its account service team with the appointments of account directors Daniel Cho and Matthew Didovich.
Arrivals & Departures: Moser elevated to Europe
WPP implements hiring freeze
LONDON, Tuesday: WPP has instructed its senior leadership to suspend recruitment plans until the new year, according to Campaign Asia-Pacific. The group had been expected to hire about 2000 new employees.
Future State launches digital media agency
AUCKLAND, Tuesday: A new digital media agency called D3 has been launched by Richard Thompson and Alex Radford, who left their corporate media roles nine months ago to set up digital marketing consultancy Future State Consulting.