AUCKLAND, Tuesday: The NZ Marketing Association has appointed Auckland-based business consultant John Miles as ceo, replacing Tony Mitchell who will leave in mid-September.
Sanitarium staffers front ABs social campaign
AUCKLAND, Today: Sports & entertainment agency Gemba NZ has produced a social campaign, Black, using Sanitarium staff to help Sanitarium cheer on the All Blacks.
Word of mouth
AUCKLAND, Today: Freemans Bay agency BrandWorld has created an integrated, not-for-profit campaign that aims to raise awareness about eating disorders.
The secret’s in the wind
WELLINGTON, Today: BC&F Dentsu and OMD, working with Meridian, have created a new campaign to launch Turbine Pale Ale for boutique Wellington brewery Garage Project.
Lifetime Achievement salute for Bauer’s Paul Dykzeul
AUCKLAND, Monday: Former Bauer Media ceo Paul Dykzeul, who retired in May, was last night honoured with the MPA Lifetime Achievement Award – delivered with a standing ovation from 500 colleagues – at the 2019 Webstar Magazine Media Awards.
LIA taps young NZ judges
SYDNEY, Monday: Ten young Aussie creatives, and two Kiwis (both from Colenso), will represent AUNZ as judges at the London International Awards Creative LIAisons programme in Las Vegas in October.
99 taps creative trio
AUCKLAND, Today: 99 has appointed Matt Oak as head of design. Oak has two decades of design experience across a diverse range of disciplines including architecture, packaging, brand identity, and comms.
PHD spreads Magic feelgood message
AUCKLAND, Today: PHD has created a new campaign for MediaWorks oldies music network Magic, which aims to stimulate the emotional attachment between the feelgood music Magic plays and its audience.
Talking heads
AUCKLAND, Today: Smart headlines were scarce over the past week. But there were still one or two that caught the eye …
Feculant findings lead to FCB’s launch of kids fashion label
AUCKLAND, Friday: A new kids clothing brand caused a bit of stink when it was launched online during Fashion Week. Concerns and questions began when Fe-cal Kids went live, but it took some digging from local bloggers and the media to uncover the dirty secret – the fashion label’s colourful designs were created from magnified E.coli and the label was a front for Dettol’s Laundry Sanitiser.
