LONDON, Today: Programmatic digital out-of-home may run on technology, but the latest global numbers suggest relationships still hold the steering wheel. WOO’s second pDOOH expenditure report shows most money moving through private... Read More
AUCKLAND, Today: Flat rectangles have their place, but Alexandra Park’s famous curved entrance called for something more considered. LUMO has unveiled two purpose-built digital billboards designed around the venue itself. The new... Read More
WELLINGTON, Tuesday: The NZ Government’s new spot for Covid-19 communication reminds Kiwis that “we’re in this together, and the stronger we are today, the sooner we will welcome tomorrow”. Read More
PARIS, Tuesday: France’s premium ad show The Gerety Awards has placed a ban on Covid-related entries, issuing this statement: “We agree with the sentiment that this is not a cultural moment. It’s... Read More
AUCKLAND, Today: BC&F Dentsu creative managing partner Paul Catmur has snared interviews with two of the most honoured names in world advertising for his Truth & Soul blog – Sir John Hegarty... Read More
AUCKLAND, Today: With the recent Covid-19 pandemic highlighting the importance of NZ’s essential services warriors, Augusto worked with Wendy’s on a proactive TV & online campaign to allow the Warriors players who... Read More
AUCKLAND, Today: Kiwi designer Chris Flack (who’s design director at Strategy Creative, Christchurch) is rallying designers from across the world to create climate-change posters. Read More
AUCKLAND, Monday: Dentsu Aegis Network NZ has launched a new digital information hub, Covered-19, in the wake of challenges marketers are facing amid New Zealand’s response to Covid-19. Read More
AUCKLAND, Today: The Warehouse, through DDB NZ, have this morning released a new campaign, Teddy. Warehouse marketing GM Anna Lawrence said: “Teddy speaks to the highly popular New Zealand Bear Hunt phenomenon allowing... Read More
WELLINGTON, Today: Newspapers large and small, up and down the country, are putting more pressure on Jacinda Ardern’s hardline pro-Facebook/Google ad policies. Read More
AUCKLAND, Today: BMW has collaborated with Colenso BBDO, production partners, Bootleg, and New York-based Kiwi film director Alan Bibby to launch an initiative to lighten parents’ loads – DIY car kits for... Read More
AUCKLAND, Friday: NZME chief executive Michael Boggs has been appointed chair of the Newspaper Publishers’ Association. He replaces Phil Eustace, chair since 2016. Read More