ANZ shops launch Lynx Xbox

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AUCKLAND, Today: Sydney creative agency Emotive, along with NZ agencies PHD Media and Drum PR, have launched a campaign for Lynx and Xbox, with an ANZ esports competition targeted at gamers to find the ultimate ‘Lynx Legend’.

Shotover Films shoots Michael Hill

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QUEENSTOWN, Today: What’s it like to stay at Michael Hill’s stunning $38,000 a night luxury lodge in the heart of the Southern Alps? Shotover Films created an experiential commercial for luxury travel designers Touch of Spice that follows a group of friends enjoying the property and surrounding escapes.

Yet another indie bites the dust!

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AUCKLAND, Wednesday: Publicis Groupe has bought – lock, stock, and barrel – the business of leading NZ independent customer experience agency Affinity ID, which will be relaunched later this month under the ‘Digitas’ brand.

NZ’s most insight-directed creative agency?

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AUCKLAND, Tuesday: Rainger & Rolfe managing partner Ant Rainger writes: “Earlier this month, at the annual Market Research Conference, I challenged the industry to take greater ownership of their insights and play a greater role around the commercialisation of their work.