AUCKLAND, Thursday: TBWA\NZ ECD Christy Peacock has resigned from his position and is to depart the agency after three years. He’ll now return to Australia for his children’s education.
Lenticular challenge
Bauer Media have taken a creative approach for their latest Woman’s Day street-poster Halloween-themed street-poster campaign.
Breaking News: Ogilvy & Sweetshop craft Police Recruitment follow-up
AUCKLAND, Today: Ogilvy and the New Zealand Police have released their follow-up campaign to 2017’s The World’s Most Entertaining Recruitment Video; which went viral worldwide, with 91.8 million views in its first week, achieving the highest amount of NZ Police recruits ever.
Arrivals & Departures: Indie research shop expands in NZ
NZME abandons merger appeal
AUCKLAND, Wednesday: NZME Limited will not appeal the Court of Appeal’s adverse decision in relation to the proposed merger of NZME and Fairfax Media Limited’s New Zealand subsidiary Stuff Limited.
Arrivals & Departures: The Pond enlists immigration expert
AUCKLAND, Wednesday: Recruitment agency The Pond has unveiled a new immigration service for clients and talent with the hire of Fiona O’Sullivan.
Revealed: Why WPP AUNZ ceo quit – as share price takes a hammering
SYDNEY, Wednesday: A WPP AUNZ insider has told Aussie newssheet B&T that ceo Mike Connaghan’s deep roots with STW probably played a major role in his decision to quit WPP.
Shorts story
AUCKLAND, Today: A new commercial concept that will see a future Vodafone Warriors sponsor paying only when the team is winning, with part of it then donated to charity, has been unveiled by club ceo Cameron George.
NZ-commissioned book aims to unlock the power of brand building
The Comms Council has released Why Aren’t we Doing This? How long-term brand building drives profitability, a book written by UK strategist Peter Field, urging marketers and business leaders to understand how overly sales-led advertising is negatively impacting their business in terms of long-term growth and profitability.
WPP AUNZ chief’s exit ‘a shock’
SYDNEY: Monday: WPP AUNZ ceo Mike Connaghan, who headed the company on both sides of the Tasman, has resigned after 12 years, and will leave at the end of 2018.