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Magazines lead the way in inaugural 2026 Quality of Attention Index
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Sports Entertainment Group’s NZ$130 million MediaWorks deal creates trans-Tasman media heavyweight
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NZME invests up to $15 million in Stuff’s Petone printing equipment
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AUCKLAND, Today: Toothpaste isn't usually the star of the streets, but Red Seal is making sure its latest campaign gets noticed, with a nationwide push spanning outdoor, streaming television and social media.... Read More
AUCKLAND, Today: The big banks aren’t exactly short of advertising muscle, but TSB is making moves to ensure its voice isn’t lost in the noise. The bank has appointed dentsu Aotearoa as... Read More
NEW YORK, Today: DDB heads good-sized field of New Zealand agency work to be given shortlist status at The One Show 2020. Read More
WELLINGTON, Tuesday: Clemenger BBDO has fired up a new campaign, #Stayhomeforit, for the Government’s Unite Against Covid-19 programme. Read More
SYDNEY, Today: April adspend in Australia & NZ is on track to decline 25% to 30%, according to early figures from the Standard Media Index, reported in Mumbrella (scroll down for the... Read More
AUCKLAND, Today: Bauer Media NZ ceo MD Brendon Hill has finally spoken up in a predictable attempt to put a positive spin on the company’s shocking (but understandable) exit from NZ. Read More
SYDNEY. Saturday: Adobe has appointed Sydney-based Simon Tate, as Asia Pacific president, leading the company’s business across the region. Auckland-based NZ manager Colin Rebairo will report directly to Tate. Read More
NEW YORK, Monday: New Zealand scored two shortlisted entries at the New York Festivals Advertising Awards. Read More
AUCKLAND, Monday: Westhaven marketing agency The Growery has snared the first high-profile casualty from Bauer Media – hiring digital GM Anne Chen as a new-business consultant. Read More
LONDON, Monday: Eight-two percent of global consumers approve of brands running Covid-related advertising, according to a new WARC/GlobalWebIndex report. In NZ, the approval rating is 78%, and in the US it’s 77%. Read More
AUCKLAND, Today: Newmarket agency Tenfold Creative are talking up the example of a client who appears to be turning the Covid-19 disaster on its head. Read More
