Clemenger BBDO and Biosecurity 2025 have launched Ko Tātou This Is Us, the first nationwide campaign designed to help New Zealanders understand and care about biosecurity.
NZME builds Auckland senior team
AUCKLAND, Today: NZME has named three executives to join their senior Auckland commercial team. A number of key roles have been confirmed, with each person chosen for their ability to unearth and recognise opportunities for clients.
Meet the Axis 2019 decisionmakers
AUCKLAND, Thursday: The Comms Council has unveiled the six senior ad creatives who will make up the Axis 2019 executive team – the people who will make the final decisions for the awards show on Thursday 14 March.
Assembly, DDB, Colenso through in Digital at LIA
LONDON, Thursday: New Zealand has scored five more finalist spots at the London International Awards – all in the Digital category. Assembly scored a brace with Ministry of Education Oat the Goat, as did DDB for Netsafe Re:scam. Colenso secured one for Pedigree SelfieSTIX.
Ralph van Dijk: The objets I love
Sydney-based Kiwi adman, design aficionado and father of three Ralph van Dijk – who spoke about radio at TRB seminars in Auckland and Wellington recently – today shares some of his favourite objects and artwork with M+AD readers, courtesy of a thoughtful reader’s take on an Urbis magazine profile.
Repetition works
In a recent market research study that asked over 100 pedestrians in central Auckland about the Phantom frames they had just walked past, 39% were able to spontaneously recall something about the posters. When prompted, recall went up to 68%.
DDB makes LIA shortlist in Film
LONDON, Wednesday: DDB has secured New Zealand’s only place on the shortlist in the TV/Cinema/Online Film category at the 2018 London International Awards – for Powerball Armoured Truck.
Ogilvy pinned five at Best
AUCKLAND, Today: Ogilvy NZ is justifiably pleased with the results it achieved at last month’s Best Design Awards in Wellington, where the agency picked up three Gold Pins, a Silver and two Bronzes.
FCB nails retirement village stereotypes
WELLINGTON, Wednesday: FCB has launched a new series of tvcs for Summerset which take a fresh look at the pre-conceptions of retirement villages.
BC&F Dentsu cleans up
In a category rife with confusion, Living Green – via BC&F Dentsu – has launched a range of natural home cleaning products with a mission to clean up the category.