BP has re-selected WPP as its preferred partner to provide marketing communication services for its corporate, fuels and Castrol businesses globally.
RNZ still plays leading role in thriving NZ radio market
New nationwide GfK radio audience measurement figures relating to the 12-month period to 7th April 2018 have just been released. They show 636,600 New Zealanders or 15% of the population, are tuned in to RNZ radio stations in an average week.
Interior Awards finalists unveiled
The new design and fitout of Maori TV Auckland HQ has been named a finalist in the 2018 Interior Awards. Also featuring as a finalist is a head-turning hi-octane showroom for Aston Martin and Lamborghini on Great North Road.
PR firm strangely silent on new choc products
For reasons known only to themselves, PR firm Sweeny Vesty has declined to allow M+AD to preview two new Whittaker’s chocolate tvcs due to hit the airwaves on Sunday.
Brand personality shines in hyper-real storytelling
As the video medium continues to explode in popularity, Auckland-based hybrid creative Mardo El Noor – who describes himself as “a bespectacled, left-handed chai latte drinker” – is challenging norms by telling a story in one single frame.
Publishers enter joint venture agreement
Bauer Media and Long Haul Publications, publishers of Deals on Wheels/Farm Trader and New Zealand Trucking magazines respectively, have announced a joint venture deal they say will significantly change the commercial vehicle, machinery, and farm equipment advertising landscape in New Zealand.
The beat goes on
DDB’s latest TV work for Speight’s – entitled The Dance, shot by The Sweet Shop’s Steve Ayson – is a beautiful film, wrote Toygar Bazarkaya, CCO at We Are Unlimited, NY, the guest judge for this week’s edition of global site Bestadsontv.
Missing in action
Yesterday we fired off a grumpy piece about an Arrivals & Departures notice that failed to supply the name of the person being replaced.
Lotto and Spark PR & Activate team up with Jaquie Brown for Mother’s Day
Lotto and Spark PR & Activate have teamed up with much-loved personality Jaquie Brown to highlight the magic of being a mum, ahead of Mother’s Day this Sunday (13 May).
Robot takes over news site
The new Electrolux Pure i9 took over NZ Herald homepages again last week, courtesy of a collective led by Daniel Piper of SME Marketing, by cleaning-up stories of the day and clocking up thousands of click-throughs.