AUCKLAND, Today: A behavioural economics case study, written by Ogilvy NZ head of behavioural science Vishal George, features in the first 2019 issue of the NZ Research Association’s online magazine InterVIEW (scroll down for the link).

BANGKOK, Today: Adfest Thailand has again appointed Cirkus Auckland producer Marko Klijn to present the World Animation Domination session in Pattaya next month.

AUCKLAND, Monday: Special Group and Pead PR have collaborated to produce a Uber Eats/McDonald’s stunt that’s currently turning heads in the summertime crowds on Tamaki Drive at Mission Bay.

AUCKLAND, Monday: The mystery Herald backroom maestro who assembled the weekend’s striking Cirque du Soleil/Rod Emmerson DPS has stepped forward to take the kudos he deserves.

CHRISTCHURCH, Today: Canterbury-based Strategy Creative has won the Canterbury Rugby Football Union account after a competitive pitch process. 

AUCKLAND, Today: Little Giant, Linked by Isobar will be the digital partner for the launch of TVNZ’s youth-focused online content platform Re: News after winning a competitive pitch.

AUCKLAND, Today: Design craft and management bravery were on full display in yesterday’s Herald on Sunday, which featured an outstanding example of how ads can be made to integrate with editorial.

AUCKLAND, Today: Shopper marketing agency Energi has created (and crated!) its own in-house beer brand, intended to lubricate “new relationships and rekindle old ones”.