APN Outdoor Group Limited has announced the appointment of Jeremy Howe to the new, Australia-based role of chief strategy and innovation officer.
oOh! secures advertising rights to Qantas inflight entertainment
oOh!media has won the advertising rights for Qantas’ inflight entertainment, enabling it to provide advertisers exposure to more than 28 million domestic and international passengers annually throughout their entire journey.
Arrivals & Departures: FCB promotes Blair Alexander
FCB has promoted Blair Alexander, previously FCB Media general manager, to the role of media managing director, taking over from Rufus Chuter, who leaves in May (destination unknown, at this stage).
Arrivals & Departures: Satellite taps Kevin Schluter
Parnell based, award-winning digital production company Satellite has appointed Kevin Schluter to the new role of head of creative strategy.
30? 60? 90? 15? … Six?
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The ideal ad length is shrinking, according to research compiled by UK advertising site Warc. “The advertising industry is undergoing substantial disruption, and the rise of mobile and proliferation of video formats and advertising channels has led to shorter consumer attention spans and diminished tolerance of longer ads,” the site says.
Hi-tech hydroponic garden walls LED breathe life into downtown
Lumo Digital Outdoor has launched the country’s first hybrid LED screen development which included a $50,000 wall of living foliage. The garden wall covers an area of 33 square metres and contains over 1800 plants. The green wall panels were grown off-site in a leading-edge glasshouse facility to ensure that it was full and healthy upon installation.
R&R and AA introduce Mr Reliable
To help launch their innovative new home repair service – AA Home Response – the AA, under the guiding hand of Rainger & Rolfe, reckoned from the outset communications would play a key role.
Smoke lights up Uber’s Women’s Day campaign
Auckland production house Smoke has teamed up with local production house Frame By Frame and Uber Singapore to soundtrack ttheir campaign film for International Women’s Day.
Special’s Nimble shot Holden ad
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The production company behind the secretive Holden Here To Stay campaign was Nimble, according to reliable sources in Auckland.
Arrivals & Departures: Leigh Graham exits GSL Promotus
After 15 years running Graham Strategic Limited as sole MD, and following the merger five years ago with Oriental Bay-based Promotus Advertising and running GSL Promotus in tandem with joint MD Sigrun Grice, Leigh Graham has announced her resignation from the agency, effective end of March.