AUCKLAND, Today: More than 200 million people now call themselves content creators. Naturally, the advertising world has a few questions about how all this influence should actually work. The IAB Global Network... Read More
AUCKLAND, Today: Angela Spain is stepping into a bigger content brief at Omnicom Media New Zealand, taking on the newly elevated role of Chief Content Officer. The promotion recognises Spain’s contribution to... Read More
AUCKLAND, Today: Augusto has teamed up with drinks brand No Ugly to ‘Wage A War on Ugly’ with their first brand tvc since launching back in December 2017. Read More
TOKYO, Wednesday: A dentsu study of 1361 chief marketing officers across 12 markets (including 450 from Apac nations) reveals that, despite a challenging period, CMOs are reclaiming the strategic agenda with a... Read More
AUCKLAND, Wednesday: Britomart-based technology & analytics company Lens Outdoor has unveiled a new data integration partnership with independent Melbourne-based technology firm Seedooh. Read More
AUCKLAND, Today: Special Group has found a unique way to create new business – via a free startup scheme that aims to find three new businesses that would benefit from a relationship... Read More
NEW YORK, Today: The One Club for Creativity has opened the call for entries for The One Show 2021, supported by an “inspiring” campaign from Wolff Olins. Read More
AUCKLAND, Today: The duo behind Newton-based indie agency Crave Global have created a novel campaign for their new ‘experimental’ bar, Thursday, which opens tomorrow (Thursday!) at 224 Symonds St. Read More
AUCKLAND, Tuesday: In an evening of well-overdue celebration, the marketing industry came together last night to recognise the next-level marketing initiatives at the 2020 TVNZ-NZ Marketing Awards. Read More
CHRISTCHURCH, Today: Ferrymead-based indie shop ALT. has appointed another senior staff member – Carl Robertson joins the company as their new marketing strategist. Read More