Grey Lynn-based creative agency True and Freemans Bay-based production company Exposure have helped Air New Zealand shine a global spotlight on Antarctica with a new safety video, The World’s Coolest Safety Video, showcasing the frozen continent and the important climate and environmental science under way there.
Lisbon signs Wayne Pick to lead awards category jury
Portugal: Colenso BBDO ECD Wayne Pick has been named president of the Radio grand jury at the upcoming Lisbon International Advertising Festival, joining a group of creative executives from the US, South Korea, France, Italy, Sweden, Colombia, Qatar, Mexico, Poland, Russia, and Canada.
FCB, Track, Affinity ID justONE, Colenso, Chemistry Interaction shine at last night’s DM Awards
For the second year running Air New Zealand scooped the Grand Prix Award at the NZ Direct Marketing Awards, held last night at the Cordis Auckland. The latest winning work – crafted by Air NZ agency partner Track – was for Air New Zealand’s Airpoints campaign.
Nielsen charts 2017’s rises & falls
The Herald On Sunday, the ODT and the Dominion Post are among the newspapers to post gains in the 2017 Nielsen national readership survey – out overnight. The rising magazines include Mindfood, Metro, Australian Women’s Weekly, Taste, OhBaby!, Houses, NZ Geographic, and Simply You.
Digital Commons brings podcast platform to NZ
A leading global technology infrastructure of on-demand-audio, Acast, has expanded to New Zealand establishing a partnership with local digital marketing agency Digital Commons to provide brands and advertisers with the ability to reach new engaged audiences via podcasts.
Just hours left for Axis 2018 ticket sales
WARNING: There will be no late sales when the 2018 Axis Awards deadline closes at 4pm today (Friday 2 March). “Tickets are limited this year as we are in a different venue,” The Comms Council’s Natasha Galloway said.
Goodoil opens in Auckland, with Robber’s Dogs on board
Transtasman production company Goodoil has opened an office in Auckland – and kicked off the business by signing the key Auckland management team at Robber’s Dog, which has now closed.
Special Group mixes up new round of Smirnoff billboards
Special Group has launched its latest round of Smirnoff billboards showing the ingredients and potentional occasions. The New Zealand-originated Pure Potential campaign, now in its fifth year, has helped lift sales volume by 28% and value by 71%.
Acclaim for DDB’s Lotto TVCs
DDB Group’s television work for Lotto New Zealand has been selected as Best Ad of the Week by global creative site Bestadsontv (part of Australia’s Campaign Brief empire).
Saatchi NZ wins global brand agency pitch
Saatchi & Saatchi New Zealand has beaten off three Australian agencies to win the final pitch as Tourism Fiji’s global brand agency of record, following a selection process and creative pitch that began in mid-2017.
