M+AD!

Arrivals & Departures: The Warehouse imports Yahoo US marketer

Editor November 9, 2017A+D, News Make a Comment

The Warehouse Group has appointed Jonathan Waecker into a newly created role of chief marketing officer. Reporting to group ceo Nick Grayston, Waecker will oversee all the group’s marketing and communications activities, leading brand strategy and driving customer engagement for The Warehouse Group and its brands.

Time running out for NZ businesses using free Facebook

Editor November 9, 2017News Make a Comment

New Zealand businesses using free Facebook get only get 2.63% engagement compared to about 50% percent five years ago, according to a report out today by Mosh social media agency.

FCB outpointed True & Spark to win anti-litter pitch

Editor November 9, 2017News Make a Comment

FCB had to fight off three other Auckland agencies to win a pitch for the creative, media and PR business for Keep New Zealand Beautiful.

NZ marketers outgunning the US?

Editor November 9, 2017News Make a Comment

Auckland-based big data business Qrious has released a detailed study that allows marketers to benchmark their work against their peers. It also purports to show that NZ businesses are seeing opportunities ahead of US counterparts.

Murdoch to sell Fox?

Editor November 9, 2017News Make a Comment

Rupert Murdoch’s 21st Century Fox has been in talks with The Walt Disney Company to sell most of the Fox assets including FX, National Geographic, movie studio, TV production and international assets such as Star and Sky, according to a report by CNBC.

After the Gold Rush

Editor November 8, 2017News Make a Comment

The Comms Council has released video of several of NZ’s 2017 Gold Effie winners getting the lowdown from international judge Chris Baker, Chris Baker (founder of UK brand shop Consult Bacon). The interviewer is TVNZ’s Jack Tame.

Thailand wants YOU!

Editor November 8, 2017News Make a Comment

AdFest Thailand is now accepting entries to the 21st Lotus Awards, the longest-running advertising awards show in the Asia Pacific region.

Entries open tomorrow

Editor November 8, 2017News Make a Comment

The Comms Council will tomorrow issues its entry call for the Axis Awards 2018. The winners will be announced at the awards dinner at the Heritage Hotel Auckland on Thursday 8 March.

Showtime at AUT Ad School

Editor November 8, 2017News Make a Comment

AUT Ad School holds its end-of-year creative portfolio show at its midtown Auckland City campus next week – and the industry is invited.

OMD retains global skincare giant

Editor November 7, 2017News Make a Comment

OMD has today successfully retained the Beiersdorf media business – which includes the Nivea brand – following a Transtasman multi-agency pitch.

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