WELLINGTON, Thursday: Colenso BBDO has helped create a revamp of Loyalty NZ loyalty programme Flybuys, after 24 years and following more than 18 months of consumer research that showed a desire for... Read More
AUCKLAND, Today: Facebook and the motives of Mark Zuckerberg get a close examination from writer Peter Griffin in today’s edition of BusinessDesk. Read More
BUSAN, SOUTH KOREA, Today: The Ad Stars 2020 Awards have confirmed the appointment of three Kiwis to its preliminary jury – Big CD Joe Holden, Stanley St CD Kim Ellison, and FCB... Read More
AUCKLAND, Today: NZ’s largest 100% locally owned outdoor company Go Media has grabbed another refugee from Bauer, appointing Ros Ellison as Wellington sales manager. Previously, Ellison handled Wellington agency business for Bauer. Read More
AUCKLAND, Today: Southern Cross has launched a new integrated brand campaign to convey a simple message: “We’re with you”. The campaign, created by independent Auckland agency True, incorporates TV, print, outdoor, social and... Read More
AUCKLAND, Wednesday: Phantom Billstickers is putting its weight behind Adrien Taylor & Mark Townsend, the creative entrepreneurs behind Christchurch brand agency Not Another. Read More
AUCKLAND, Wednesday: The NZ media market again felt the full consequences of the Covid-19 pandemic’s impact on the economy in May, with the economic slowdown being reflected in another record decline in... Read More
SYDNEY, Wednesday: Australia has dumped the kangaroo, and chosen the yellow wattle as its new national logo – to the delight of comedy-loving Aussies, who believe it looks like the Coronavirus. Read More