Latest Articles

Latest Articles



Rebrands ‘crucial’

AUCKLAND, Tuesday: BusinessDesk’s James Dunkley writes: “Rebrands cost a lot of time, manpower and energy. But they’re crucial to building a strong profile that showcases a firm’s identity, say the experts.” (more…)


Official – it’s dentsu Aotearoa! (updated)

AUCKLAND, Today: “With Dentsu Media, and the newly launched Dentsu Creative hitting our shores over the past two weeks, we now have a go-to market brand for each of our capabilities, and an overarching go-to...


The 2022 Aotearoa Effie Awards details released

AUCKLAND, Today: The 2022 Aotearoa Effie Awards have released full details of all categories and dates. The call for entries was announced in M+AD last week, with the Comms Council thanking sponsors TVNZ, oOh!media, NZME, TRB,...


Latest Articles

The Sound – in vinyl

The Sound – in vinyl

AUCKLAND, Today: To celebrate 10 years of playing great music, MediaWorks’ The Sound teamed up with Universal Music NZ to create the ultimate album for music lovers – a genuine limited-edition 33⅓... Read More

Let’s get rolling!

Let’s get rolling!

AUCKLAND, Today: The New Zealand Advertising Producers Group is calling on the government to allow TV commercial production industry to resume operation when Auckland shifts to Level 3.2 next week. Read More

Double digit ad growth continues

Double digit ad growth continues

AUCKLAND, Today: New Zealand’s media agency market continued to report strong double-digit growth in advertising demand in September despite the ongoing lockdowns, with national marketer adspend up 12.6% year-on-year to $91.1 million. Read More

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