AUCKLAND, Friday: In recognition of Māori Language Week, the outdoor media industry will display a variety of te reo Māori themed messages on over 280 digital out-of-home sites daily across the country.
SINGAPORE, Thursday: Twenty-two years of a hugely successful New Zealand partnership have been recognised as the best agency-marketer partnership in Asia Pacific, with a Gold award to Subaru NZ and its agency BC&F Dentsu, in Campaign Asia’s Agency-Marketer Partnership Awards last night.
After overseeing Clemenger Group New Zealand operations as ceo for 10 years, Sydney-based Jim Moser is stepping down to take on a new group role, and is being replaced by a NZ-resident ceo.
Socialites, the award-winning specialist social media company founded by Wendy Thompson in 2010, has created a new campaign to re-launch Hera – Everyday Goddess, a participant-led project that looks to empower girls aged 10-18 years to become active for life.
Samuel Williams, the former managing partner of Aamplify, the Auckland agency placed into liquidation last week, has finally provided some details about the immediate prospects for the future of his company. Essentially, it has now been sold to its creative director, Max Allen.
As part of Sweetshop’s We Care positioning and recently launched ethical content division, Kiwi director Louis Sutherland has shot a comical online video for NZ movement One Percent Collective (“Give just one percent to support Kiwi-based causes”).
Special Group has created a new Smile Guide campaign for Lumino the Dentists, featuring a 30-second tvc directed by Jamie Lawrence, created by Special Group. And, unlike the usual dental ad, it’s droll, dry – and seriously funny.
The latest addition to the New Zealand podcast scene is one aimed squarely at the media/marketing/advertising industry, delivered by Auckland media agency Carat.