AUCKLAND, Today: Out of Home maintained its growth trajectory, with the Out of Home Media Association Aotearoa announcing that their members’ 2023 revenue was up 9.4% year-on-year. Total revenue rose to $179m.
Calibre integrates airport measurement in media first
AUCKLAND, Today: JCDecaux New Zealand enhances Calibre for measuring airport terminal reach in Auckland, Christchurch, and Queenstown. Integration with LANDMARKS ID data ensures accuracy, transforming Out-of-Home campaign planning.
Craigs Investment Partners launches Truly Personal Wealth with YoungShand in brand refresh
AUCKLAND, Today: Craigs Investment Partners, a leading NZ personal wealth advisory, collaborated with YoungShand for a brand refresh, introducing the Truly Personal Wealth platform across all touchpoints.
Tāmaki Makaurau grows as oOh!media buzzes with green roofs citywide
AUCKLAND, Today: Beginning a year ago, oOh!media embarked on a mission to renature urban spaces, starting with a successful trial at Ponsonby Central’s bus shelter. The company aims to complete ten green roofs around Tāmaki Makaurau by early 2024, aligning with international trends transforming urban landscapes.
Dino-sized excitement heading to Te Papa
AUCKLAND, Today: Te Papa is set to unveil its monumental exhibition, Ngā Taniwha o Rūpapa | Dinosaurs of Patagonia, featuring the colossal Patagotitan mayorum, in collaboration with EightyOne & MBM.
Go Media serves up success with Tennis NZ
AUCKLAND, Today: Off the ASB Classic’s success, Go Media extends its Tennis NZ partnership. The upcoming Davis Cup in Auckland sees strong early ticket sales, showcasing the continued success of event promotions.
Voyage recognised as one of the best workplaces in New Zealand
CHRISTCHURCH, Today: Christchurch’s Voyage attains Great Place to Work certification, ranking ninth among Kiwi companies. With a remarkable 94% satisfaction rating, Voyage excels in culture, diversity, and flexibility, earning global recognition for excellence.
Weigh the Eiffel Tower
AUCKLAND, Today: Phantom marketing manager Tom Horton writes: “Weigh the Eiffel Tower? That’s how much paper our Auckland team recycled last year.
Scott Moyes lights up 2024 as senior copywriter
AUCKLAND, Yesterday: Scott Moyes, with a decade’s expertise, joins Daylight after freelancing for esteemed Aotearoa agencies. Excited about 2024, he values the talented team and past collaborations.
OMD debuts a BVOD data solution for enhanced customer data capabilities
AUCKLAND, Today: In an era of privacy concerns, first-party data offers advertisers a chance to redefine brand connections and gain insights. OMD collaborates for cutting-edge data solutions, recently with TVNZ for McDonald’s.