What starts as #Fun can quickly become #Unfun – that’s the message the Health Promotion Agency are using to reach out to at-risk gamblers in a campaign developed in partnership with GSL Promotus.
Would you vote for this man?
“I’ve been up to my eyeballs in Adland for nearly 20 years, in a number of production and suiting guises, currently as a recruiter for 3rdeye Recruitment,” writes adman Clinton Ulyatt in the latest online issue of StopPress.
Poster paste meets pixels
Phantom Billstickers have introduced an app that provides clients to a real-time record of their campaign across all 800+ of the company’s frames nationwide.
Bloggers vs Media Brands: reaching women who are passionate about fashion
Bloggers create more posts than magazine brands, but in terms of reach, magazine posts connect with just as many people – but magazine content is four times more likely to be shared than fashion blogger content, creating a richer engagement with consumers.
Arrivals & Departures: WPP ANZ signs new ceo for Data Investment Management Group
Sydney, September 05, 2017: WPP AUNZ has promoted industry veteran Rob McLachlan as ceo of its growing Data Investment Management Group, which includes a range of research, training & comms agencies in New Zealand and Australia. Previously, he was a finance executive with the group.
NZ marketing agency wins Platinum at transtasman Promo Awards
Auckland shopping marketing agency BTL cleaned up at the Australasian Promotional Product Excellence Awards, held this year at the Langham Auckland.
BC&FD moves across town
After nine years in High St, Auckland creative agency Barnes Catmur & Friends Dentsu has moved to new digs in Cook St, downtown Auckland. 109 Cook St, Level 2, to be precise.
ASB taps True for brand work
Auckland indie agency True has been appointed as ASB’s new brand agency and has begun developing a new brand campaign to relaunch the bank’s brand line, One Step Ahead.
Heinz Australia taps NZ creative shops for launch of new cans + new labels
Kraft Heinz Australia has launched four new can sizes – and created new labels. All the creative is out of New Zealand, via Auckland-based video producer Assembly Ltd, with music composed by Franklin Road Auckland.
MMS Programatic Summit adds Furtado
Acquire Online’s Zane Furtado has been confirmed as a keynote speaker at the inaugural MMS Programmatic Summit in Auckland next month.
