AUCKLAND, Today: More than 200 million people now call themselves content creators. Naturally, the advertising world has a few questions about how all this influence should actually work. The IAB Global Network... Read More
AUCKLAND, Today: Angela Spain is stepping into a bigger content brief at Omnicom Media New Zealand, taking on the newly elevated role of Chief Content Officer. The promotion recognises Spain’s contribution to... Read More
AUCKLAND, Today: “I think we’ve reached Peak Ads Shot From Home,” opined moderator Peter Vegas, who led a Comms Council panel in a lively post-Covid Zoom discussion – the 5th in the... Read More
AUCKLAND, Wednesday: TBWA has put a spotlight on the 400-strong 2degrees call-centre crew in the latest iteration of its #togetherwecam campaign, which encourages Kiwis to share how they’ve been keeping in touch... Read More
AUCKLAND, Today: Indie giant Stanley St has launched a campaign that gives a voice – and recognises the significant commitment made and losses incurred – by local businesses through Covid-19, encouraging all... Read More
AUCKLAND, Today: The PR Shop has moved out of its very visible office on Great North Road, and is currently looking for a new home. Read More
AUCKLAND, Today: The Marketing Association has issued the opening call for entries to the 2020 NZ Marketing Awards. Read More
AUCKLAND, Tuesday: FCB and Fire & Emergency NZ have partnered with celebrity chef Josh Emett to remind Kiwis that unattended cooking is the main cause of house fires in New Zealand. Read More
AUCKLAND, Today: Leading independent PR and comms agency Pead PR is relaunching as We Are Pead, a refreshed identity that aims to reflect the company’s growing reputation. Read More
AUCKLAND, Tuesday: Rebel Sport is offering the Wilson volleyball, made famous by Tom Hanks’ character in Castaway, as a symbol of companionship to Kiwis in isolation in a novel out-of-home JCDecaux campaign... Read More