LONDON, Today: Programmatic digital out-of-home may run on technology, but the latest global numbers suggest relationships still hold the steering wheel. WOO’s second pDOOH expenditure report shows most money moving through private... Read More
AUCKLAND, Today: Flat rectangles have their place, but Alexandra Park’s famous curved entrance called for something more considered. LUMO has unveiled two purpose-built digital billboards designed around the venue itself. The new... Read More
AUCKLAND, Today: BCF Dentsu have launched Post-Truth Vodka – but although beautifully presented, and designed as well as any premium vodka – nothing is quite what it seems. Read More
AUCKLAND, Today: The Comms Council has initiated its entry call for the 2019 Beacon Awards (in association with NZME). Entry is now open – scroll down for the link. Read More
SYDNEY, Today: American Express has unveiled its new global brand platform in New Zealand (Powerful Backing: Don’t Do Business / Don’t Live Life Without It) through a 360-degree Ogilvy campaign advertising the... Read More
AUCKLAND, Today: Creative agency Run is working with a University of Auckland academic to develop a novelty stress relief app. Called BadGood, the app aims to provide a fun way for users... Read More
AUCKLAND, Today: Digital agency BKA Interactive – working for client Jaguar New Zealand – has created an app that accurately simulates the serve of a tennis pro with a smartphone in place... Read More
SYDNEY, Wednesday: The Antipodean arm of the WPP network has unveiled a new brand in line with the group’s global repositioning as a creative transformation company. Read More
AUCKLAND, Today: Marketing site StopPress sent reporter Erin McKenzie to the fifth birthday party of Parnell-based full-service creative agency Rainger & Rolfe. Read More
AUCKLAND, Today: Advertising photographer Lee Howell recently spent a day with the new McLaren 720s shooting a feature for Giltrap Group’s 66 magazine. Read More
PARIS, Today: Greenpeace France's new Christmas ad is cute beyond words – but has a kick in its tail. The Handmade Gift uses stop-motion animation to communicate an emotional story, which incorporates... Read More
AUCKLAND, Tuesday: Next magazine and Bauer Media have announced the winner of the Next Women in Media Scholarship for 2018 – she’s Jane Stanley, managing director of Annalect OMD NZ. Read More