AUCKLAND, Today: The Attention Agency has decided attention was a little too broad. Now called Salience, the Auckland independent is putting its entire focus behind complex B2B businesses. The new name took... Read More
AUCKLAND, Today: Auckland’s newest rail stations have opened with every foundation advertising slot already spoken for, as QMS NZ switches on its fully digital City Rail Link network. The launch roster brings... Read More
AUCKLAND, Today: Parnell full-service creative agency Rainger and Rolfe has launched Ask The Navigator – a new service to help creative businesses struggling with the challenges of Covid-19. Read More
AUCKLAND, Tuesday: Eyeota, a leading global audience technology platform enabling the intelligent use of data, has announced an expansion of a “strong, collaborative” partnership with Equifax in New Zealand. Read More
AUCKLAND, Today: Global clothing store chain Superdry (NZ branch in Queen St, Auckland) has launched the first TikTok campaign in New Zealand – via NZ-based influencer agency and TikTok specialists Born Bred... Read More
AUCKLAND, Today: The Public Relations Institute (PRINZ) has announced its 25 finalists for the 2020 industry awards, following judging by senior PR and comms professionals. Read More
AUCKLAND, Today: Sky Sport, through DDB NZ, has released two new TV-led campaigns as Kiwis prepare to welcome live sports back into their living rooms. Read More
AUCKLAND, Monday: DDB CCO Damon Stapleton reckons he found an interesting pattern in the aftermath of a disaster like Covid. “After catastrophes, there seems to be a collective human need to invent,... Read More
AUCKLAND, Today: A brand platform for home ventilation and heat pump company HRV launched at the weekend, starring new company spokesdog, Harvey. Read More