AUCKLAND, Today: Breakfast may have claimed avocado first, but lunch is quietly stealing its crown — and NZ Avocado sees plenty more room on Kiwi plates. A new research-led PR campaign, created... Read More
AUCKLAND, Today: Retirement planning isn’t known for its warm, fuzzy feelings. AMP New Zealand and misterwolf are hoping to change that with a new platform, Good to Know. The work marks misterwolf’s... Read More
AUCKLAND, Today: Just a few years shy of its 100th anniversary, NZ health & wellness brand Red Seal – with long-time agency partners Studio Nash and MBM, alongside Film Construction – has... Read More
AUCKLAND, Monday: New World has appointed DDB Group as its new creative agency, following a review of its strategic brand agency partnerships which saw a range of agencies meet with the supermarket... Read More
AUCKLAND, Monday: CBD-based design/ad agency Run has devised a new marketing campaign for Niue Tourism. Let’s say “Fakaalofa lahi atu again soon” (Hello with Love) is the heartfelt wish central to the creative... Read More
AUCKLAND, Today: Mark Morrison’s hit Return of the Mack has this week become a celebratory anthem as Macca’s golden arches flicker back on for business. Read More
AUCKLAND, Today: Entries open this morning for the third rendition of The Pixel Awards – a quarterly Lumo event – giving creative thinkers exacly one month to prepare and submit their ideas. Read More
AUCKLAND, Today: Brand-building agency Pead PR’s journey with Uber has come to an end as the two part ways in a regional alignment. Uber’s new shop is Sydney-based Sling&Stone, which opened an... Read More
SYDNEY, Sunday: Strong growth in Newspaper ad spend is the common early Covid-19 adspend trend across the Australian and New Zealand media markets, although total media market trends vary markedly in March,... Read More
HAMILTON, Today: Waikato/BoP full-service agency King St has – like most of us – been keeping a close eye on media trends during the Covid crisis. Here’s their take … Read More