GLOBAL, Today: Programmatic Out-of-Home finally has its first global scoreboard — and New Zealand has landed sixth among the markets measured. The inaugural WOO Global pDOOH Expenditure Study 2026 puts worldwide programmatic... Read More
AUCKLAND, Today: Magazine campaign planning can involve plenty of tabs, rate cards and spreadsheet wrangling. The Magazine Publishers Association is hoping to tidy that up with a new AI-powered planning tool. Available... Read More
AUCKLAND, Tuesday: Rebel Sport is offering the Wilson volleyball, made famous by Tom Hanks’ character in Castaway, as a symbol of companionship to Kiwis in isolation in a novel out-of-home JCDecaux campaign... Read More
AUCKLAND, Tuesday: Customer experience agency Track NZ, with business psychology organisation Innovation Bubble, has launched new research designed to help businesses really understand what their customers are thinking. Read More
AUCKLAND, Today: Independent media owner Hypermedia has extended its national media portfolio with the acquisition of a network of shopper Proximity Panels. Read More
AUCKLAND, Today: Continuing to advertise through times of economic uncertainty and instability can benefit your business in the long term, says leading technology/software company MYOB NZ. Read More
NEW YORK, Today: Another big win for Colenso’s DB Export I’m Drinking it for You campaign at the 2020 New York Festivals, where it picked up a Gold Tower for Best Original... Read More
AUCKLAND, Today: Just a few years shy of its 100th anniversary, NZ health & wellness brand Red Seal – with long-time agency partners Studio Nash and MBM, alongside Film Construction – has... Read More
AUCKLAND, Monday: New World has appointed DDB Group as its new creative agency, following a review of its strategic brand agency partnerships which saw a range of agencies meet with the supermarket... Read More
AUCKLAND, Monday: CBD-based design/ad agency Run has devised a new marketing campaign for Niue Tourism. Let’s say “Fakaalofa lahi atu again soon” (Hello with Love) is the heartfelt wish central to the creative... Read More